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Pop! Gourmet, Hidden Valley Ranch partner on salty snacks

Fans of Hidden Valley Ranch can experience their favorite seasoning in a whole new way.

The brand has announced a partnership with Pop! Gourmet that will bring the flavor of ranch to the salty snacks aisle.

The new Hidden Valley Ranch Seasoned Popcorn and Hidden Valley Ranch Seasoned Wavy Potato Chips bring the flavors of ranch to both popcorn and chip form.

“Hidden Valley is the latest addition to our portfolio of unexpected, premium flavors. Our new Hidden Valley Ranch seasoned popcorn and chips offer consumers a bold, yet familiar flavor we know they're already craving on foods beyond salads,” James Jang, executive vice president of operations at Pop! Gourmet, said. “That passion, mixed with our quality popcorn and chips product, is sure to exceed expectations.”

Hidden Valley Ranch Popcorn is available in 1.5-oz, 4.5-oz., and 12-oz. bags that contain 170 calories per serving. The Hidden Valley Ranch Wavy Chips come in a 1.5-oz., 7.5-oz. and 20-oz. bags that feature 150 calories per serving.

Both the popcorn and chips are currently available in select major retailers and warehouse outlets. The products will expand to additional locations throughout the fall.

“Ranch-enthusiasts nationwide should be very excited. We carefully crafted Hidden Valley Ranch seasoned Popcorn and Chips to embody the delicious Hidden Valley Ranch flavor,” Jang said. “Every bite explodes with the classic ranch taste that people everywhere love so much.”
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