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Pop Weaver microwave popcorn now features Canola oil

5/4/2010

NOBLESVILLE, Ind. Pop Weaver is introducing the first microwave popcorn to be made with Canola oil.

The new and improved formulation of the popcorn enhances the rich, buttery taste that Pop Weaver is known for, and is lower in calories, total fat, saturated fat and sodium, while also providing Omega-3, Omega-6 and Omega-9 fatty acids.

"Since popcorn is all we make, we're continually striving to make our product the best-tasting, healthiest popcorn, at the best possible price," said Mike Weaver, president and CEO of the Weaver Popcorn Co., which makes Pop Weaver. "We've worked for years to replace our previous oil blend with a Canola oil blend, and we are proud to lead the industry with this innovation."

All three flavors in the Pop Weaver microwave popcorn line – light butter, butter and extra vutter – have been reformulated to incorporate Canola oil. Both Light Butter and Butter carry the American Heart Association's Heart Check mark, designating them as heart-healthy products. All three flavors also contain zero grams of trans fat.

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