Pringles debuts new multigrain potato chips

CINCINNATI Pringles is rolling out a tasty twist on multigrain snacks.

New Pringles Multigrain is the latest addition to the Pringles family and comes in three mouth-watering varieties: truly original, creamy ranch and cheesy cheddar. As part of the nationwide rollout, Pringles and Celebrity Chef Tyler Florence are working together to make it easy for consumers to also make a difference while trying new Pringles Multigrain with the "U Taste. We Donate" campaign.  Enter the UPC code from any can of Pringles Multigrain between March 15 through June 30 at http://www.pringlesmultigrain.com/ and Pringles will donate $1 (with a total donation of up to $100,000) to Share Our Strength, an organization working to end childhood hunger in America.

"New Pringles Multigrain succeeds in giving consumers a multigrain snack that actually tastes great," said Bryan Hamilton, Pringles brand manager.  "Just one taste and you'll never think of multigrain snacks the same again."

Pringles Multigrain crisps are available at U.S. mass, grocery and drug retailers.