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Reed's enters 'sweet' distribution agreement

5/4/2010

LOS ANGELES Soda maker Reed's has reached a distribution agreement with a direct store distributor in the San Francisco Bay area.

Golden Sweet immediately will begin carrying the full line of Reed’s and Virgil’s branded products, including Reed’s Candy and Sonoma Sparklers for direct store delivery.

“Golden Sweet Company is fast-growing provider of upscale natural premium branded and gourmet items to major chain super stores, independent grocery stores, natural grocery markets, and super produce markets,” noted Chris Reed, founder, chairman and CEO of Reed’s. “Reed’s line of unique, top selling natural sodas and ginger candies is a perfect fit for Golden Sweet Company’s gourmet and natural product offerings, and gives us the opportunity to expand into the greater San Francisco Bay area. The greater San Francisco Bay Area is an extremely important market to develop for our brands. This marketplace is, without a doubt, our Sweet Spot.”

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