Report: Michelob Ultra set to launch beverage with iced tea, lemonade flavors
NEW YORK — Michelob Ultra is set to enter the hard teas and lemonade category, according to an AdAge report.
The low-calorie beer brand is slated to launch Ultra 19th Hole Light Tea and Lemonade, which will tout 4% alcohol by volume and 140 calories per can.
Michelob Ultra currently markets such flavored beers as lime cactus, pomegranate raspberry and dragon fruit peach.