Report: Molson Coors to launch Coors Light Iced T, other new items

3/8/2012

NEW YORK — Molson Coors is slated to launch new beers in 2012, according to published reports.


Coors Light Iced T will go on sale first in Canada ahead of a possible rollout in the United States, according to Reuters. In 2011, Coors Light became the nation’s second-biggest beer brand, surpassing Budweiser for the first time ever, according to MillerCoors CEO Tom Long. What's more, the company also will launch Carling Zest, a limited-time-only beer with citrus flavors, as well as an autumn-inspired Leinenkugels beer.


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