Report: Most Americans prefer salty snacks

ROCKVILLE, Md. — Most Americans prefer salty snacks, according to the Packaged Facts report “Salty Snacks in the U.S.”

More than 90% of American households purchase salty snacks in four categories — chips, pretzels, cheese snacks and popcorn — every week, the report found.

About 67% of American households (77 million) buy at least three types of salty snacks, as opposed to 7% of U.S. households that buy potato chips alone.

Non-Hispanic white adults between the ages of 35 and 54 are most likely to consume all four major types of salty snacks, the report said. This demographic lives in the central part of the United States, in addition to small- and medium-sized urban areas, and is more likely to work full-time with an income of $75,000 or more. Children and parents are also more common in these households, the study said.