While daily coffee consumption is dominated by ground coffee — 35% of consumers drink roasted ground coffee every day — premium-priced single-cup coffee is gaining popularity and has led the growth in the coffee category between 2010 and 2012, according to Mintel.
The single-cup market ballooned from $103 million in 2007 to an estimated nearly $1.8 billion in 2012, and Mintel expects to see upside for the segment until 2017 due to new innovations and more
private-label pods.
The article above is part of the DSN Category Review Series. For the complete Pantry Sell-Through Report, including extensive charts, data and more analysis, click here.