Skinny Cow unveils Greek Frozen Yogurt Bars alongside new look, recipes

2/9/2017

OAKLAND — Skinny Cow on Wednesday announced that it was rolling out new recipes and a refreshed brand look. New packaging looks to spotlight the ingredients and product while the new recipes are shortening the ingredient list and use milk from cows not treated with rBST. 


 


"Over the past 23 years, Skinny Cow has developed indulgent products and treats —and this year the brand is delighted to announce that it has updated its recipes to incorporate delicious ingredients you can feel good about, without changing the flavors our fans love," Nestle Dreyer’s Ice Cream director of marketing, snacks portfolio Kevin George said. 


 


The company is introducing its Greek Frozen Yogurt Bars in two flavors, Salt-Kissed Caramel and Chocolate Fudgetastic Swirl. Both will be available soon in frozen sections nationwide with a suggested retail price of $5.49. 


 

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