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Smart Balance launches line of better-for-you butter-based spreads

5/8/2012

PARAMUS, N.J. — Smart Balance has introduced a new line of blended butter spreads, with 40% less saturated fat, made from a unique blend of butter and canola oil, plus EPA/DHA & ALA Omega-3s and naturally sourced plant sterols that help block the cholesterol in butter.


"We're excited to produce another flavorful, high-quality product in support of those seeking a heart-healthier lifestyle," said Steve Hughes, Smart Balance chairman and CEO. "These spreadable butters combine great taste with added benefits in a soft butter that's easy to spread."


The new heart-healthier butter spreads include Smart Balance Butter & Canola Oil Blend, Light Butter & Canola Oil Blend and Butter & Canola and Extra Virgin Olive Oil Blend. The spreadable butters come in 7.5-oz. containers.


"This is truly a unique product in the marketplace," said registered dietitian Tammi Hancock. "Smart Balance Spreadable Butter has absolutely no hydrogenated or partially hydrogenated oils, [has] 0 grams trans fat naturally and, unlike regular butter, it has a naturally sourced ingredient that helps block the cholesterol in the butter."

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