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Yankee Candle mans up with new collection

5/15/2012

SOUTH DEERFIELD, Mass. — Yankee Candle has introduced a limited-edition collection of scents inspired by and created for men.


The company's limited-edition Man Candles collection features four fragrances: Man Town, a masculine blend of spices, woods and musk; First Down, a combination of orange, patchouli, vetiver and leather; Riding Mower, which features the scent of freshly cut grass; and 2 x 4, featuring the scents of freshly planed wood and sawdust.


"We wanted to develop a collection of scents that men could strongly identify with," Yankee Candle SVP brand, design and innovation Hope Margala Klein said. "Man Candles make a great gift for kids to give Dad or for that college grad moving into his first apartment."


Man Candles are available in car jar, small tumbler and classic large jar sizes for a suggested retail price of $2.99, $15.99 and $27.99, respectively.

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