YoCrunch adds Chips Ahoy! mix-in topping


CHICAGO — YoCrunch has launched its latest yogurt that features a mix-in topping.

The company said its low-fat vanilla yogurt now is available with a Chips Ahoy! cookie pieces topping.

"The addition of Chips Ahoy! topping to the YoCrunch line of yogurts offers crunchy mix-ins in a portable yogurt package, and delivers on our promise of 'great yogurt. Real fun!,'" YoCrunch SVP marketing Ralph Tschantz said.

YoCrunch yogurt with Chips Ahoy! cookie pieces carries a suggested retail price for of 79 cents to 89 cents per 6-oz. cup. This summer, YoCrunch will introduce a multipack of four, 4-oz. cups for a suggested retail price of $2.99.

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