Cough-Cold and Flu

There may have been plenty of cough and cold products in the Christmas stockings of residents in the Lone Star State, as Texas markets continue to top the Walgreens Flu Index list for flu activity, the Deerfield, Ill.-based chain announced Wednesday morning. As many as nine of the top 10 markets exhibiting flu activity were in Texas, though flu incidence may be gaining traction across the nation as gains in flu activity were recorded from San Diego to Lafeyette, La.

Although most college students in the U.S. believe it is important to get an annual influenza vaccine, less than half (46%) say they typically get vaccinated, according to a new National Foundation for Infectious Diseases survey released earlier this month.

The flu is picking up in Texas, according to the latest Walgreens Flu Index released Wednesday. 

While the data does not measure actual levels or severity of flu activity, the Flu Index provides valuable insight by showing which cities or metropolitan areas are experiencing the most incidences of influenza each week based on Index methodology, the pharmacy retailer stated.

Nationwide, influenza-like activity is beginning to rise for the second week, barely eclipsing the national baseline the Centers for Disease Control and Prevention has established as an indicator that the current flu season is active.

Walgreens on Wednesday launched its first Flu Index for the 2017-18 season. The Flu Index is a weekly report that ranks the top markets and states for flu activity in the U.S., including Puerto Rico.

Brownsville and Beaumont, Texas are among the top markets for flu this week, and Texas and Arkansas top the list of U.S. states with the most flu activity.

This season, WebMD and Parsippany, N.J.-based Reckitt Benckiser are expanding their partnership with a new cold and flu chatbot designed to allow for more timely, targeted and personal connections with consumers.