CVS Pharmacy is introducing new refillable purified bottled water to shelves and online within the exclusive Gold Emblem line.
Serving as the latest customer-driven launch within CVS Pharmacy’s Store Brands portfolio, this eco-friendly product aims to satisfy customer demand for more convenient, sustainable products.
The Gold Emblem refillable purified water is 100% recyclable, BPA-free and made from 68% recycled aluminum material and comes in a 3-pack or 25 oz. individual bottles.
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With many consumers actively trying to make more sustainable choices, these eco-friendly reusable water bottles are designed to help shoppers select more eco-friendly products while on the go, the company said.
This latest innovation reinforces CVS’ goal to reduce single-use plastic in store brand packaging and use in operations by 50% by 2030.
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Additionally, CVS is working to ensure that all store brand packaging is 100% reusable, recyclable and compostable or can be returned to a local CVS store to be properly disposed of by 2030.