CVS

NEW YORK Laura Geller Makeup, which is sold on QVC and at CVS' Beauty360, Macy's Impulse and Ulta locations, has expanded its senior management team.

Joining the company are Lori Mariano as VP marketing and Alyce Cucurullo as VP and general manager.

Mariano will be responsible for leading all marketing programs, branding and communications at Laura Geller Makeup. Previously, she has held senior management positions at such companies as L'Oreal, Coty and Mane USA.

SILVER SPRING, Md. The Food and Drug Administration on Tuesday issued warning letters to three companies that manufacture and market mouth rinse products with claims that they remove plaque above the gum line or promote healthy gums. According to the FDA, these claims suggested the products are effective in preventing gum disease when no such benefit has been demonstrated.

Warning letters were sent to: Johnson & Johnson (Listerine total care anti-cavity mouthwash), CVS (CVS complete care anti-cavity mouthwash), and Walgreens (Walgreen mouth rinse full action).

ROCHESTER, N.Y. Eastman Kodak Co. has announced that CVS/pharmacy is offering the new Kodak PYNK smart print system, which is a new concept in premium photo products.

CVS/pharmacy will begin wide-scale installations in 5,000 of its U.S. retail locations in early December. Kodak expected to complete the PYNK system rollout for CVS/pharmacy in time for the holiday gifting season.

MUNDELEIN, Ill. Clinere Products on Tuesday announced the launch of its Clinere ear cleaners, with distribution through Walmart, Kmart, Walgreens, CVS/pharmacy, Meijer, H-E-B and Shopko.

WHAT IT MEANS AND WHY IT’S IMPORTANT There have been a spate of announcements in the past month around the growing prominence of fresh-food offerings in nontraditional retail settings (aka the corner drug store) that capitalize on the convenience opportunity a typical pharmacy footprint represents. Walgreens announced a move to bring healthier food choices to more inner-city residents, and CVS/pharmacy recently expanded its Urban Cluster store concept featuring a more prominent consumables department. But Rite Aid’s story is not a me-too story.

NEW YORK Maybelline New York, the official makeup sponsor of Mercedes-Benz Fashion Week, and CVS/pharmacy are inviting consumers to showcase their talents and enter to win the "Be a Sensational Makeup Artist" contest.

From Sept 1 to Oct. 15, consumers can enter the "Be a Sensational Makeup Artist" contest by visiting Besensationalandwin.com. Contestants must submit a video of themselves creating a makeup look with Maybelline New York cosmetics for a chance to win.