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Ferrero North America unveils confectionery innovations

6/24/2021

Ferrero North America is giving consumers a glimpse of new sweets it will be rolling out this year.

The Parsippany, N.J.-based company previewed its new additions at the 2021 Sweets & Snacks Expo, sponsored by the National Confectioners Association, from June 23 to 25 in Indianapolis.

“With the reopening of the economy, consumers are more ready than ever to be excited with innovation and product news,” said Paul Chibe, president and CEO of Ferrero North America. “Ferrero’s announcements at Sweets & Snacks demonstrate how we keep our brands fresh and relevant through new products, new flavors and new partnerships."

New product launches from the company include:

  • 100Grand Share Pack, an elongated three-bar pack that will launch in January 2022;
  • Butterfinger Baking Bits — Butterfinger bars in ready-made bits that are perfect for baking — will launch this summer;
  • Butterfinger, Crunch and Baby Ruth Minis will feature new graphics and packaging that hit shelves in February 2022;
  • Ferrero Golden Gallery Signature is adding two new flavors — Caramel Intenso, with a dark chocolate shell, a caramel center and a hint of sea salt, and Chocolate Sonetteo, with milk chocolate, hazelnut, almond bits and a dusting of grated white chocolate;
  • Kinder Joy Barbie “You Can Be Anything” Eggs consists of 12 toys and five accessories that are compatible with the Applaydu app;
  • Kinder Joy National Park Foundation Eggs, limited-edition eggs created through a partnership with the National Park Foundation, contain 16 unique animal toys with a realistic and digital counterpart that come to life via augmented reality on the Applaydu app;
  • Kinder Bueno Mini are individually wrapped bite-sized pieces of the Kinder Bueno bar;
  • Nutella &GO! Multigrain Sticks contain sticks of oats and blueberries that can be dipped into Nutella;
  • Tic Tac “Gentle Messages” feature limited-edition sayings designed to spark confidence in consumers. They come in fresh mint, orange and fruit adventure flavors in January 2022; and
  • Tic Tac Tropical Adventure in pineapple, mango, banana and passion fruit will be available in single and bottle packs in January 2022.

Further information is available at ferreronorthamerica.com following each product launch. 

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