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Krill oil hooks consumers
Awareness around the benefits of krill oil versus fish oil — being just as effective with a lesser amount and the possibility that krill oil may leave more EPA and DHA in the body to be absorbed, according to two clinicals published in 2011 — may be a hot topic in 2012. The revitalized Schiff company will be increasing its support of its MegaRed krill oil supplement to as much as 24% of sales in 2012. And Pharmavite in 2011 launched its NatureMade Krill Oil as a new source of omega-3 fatty acids coupled with the antioxidant astaxanthin.
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Styling products create wave in hair care
Whether it’s creating beachy waves, sexy curls or modern ponytails, women aren’t shying away from styling their best fashion accessory: hair.
Sales of styling products are on the upswing, according to the data provided by SymphonyIRI. The market research firm reported that for the 52 weeks ended Nov. 27 at food, drug and mass (excluding Walmart), sales of hair spray/spritz rose just shy of 1% to about $418.8 million, while sales of hair-styling gel/mousse rose 1.8% to about $642.7 million.