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Taro gets nod to market generic Zyrtec for kids
HAWTHORNE, N.Y. — The Food and Drug Administration has approved a generic over-the-counter treatment for allergies made by Taro Pharmaceutical Industries.
Taro announced Monday the approval of cetirizine hydrochloride oral solution.
The drug, a generic version of Johnson & Johnson’s children’s Zyrtec, is used to relieve symptoms of indoor and outdoor allergies and is available in a sugar-free bubblegum flavor.
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CVS Caremark outlines results of personalized consumer communications program
WOONSOCKET, R.I. — CVS Caremark outlined on Tuesday at a consumer health engagement conference the results of a personalized consumer communications program designed to encourage patients to take their medications as doctors direct.
Early results of the program showed increases in consumers signing up for automatic prescription refills and more readily substituting branded medications for generic medicines to lower costs.