Hi-Chew’s Fruit Combos pouch goes tropical

Hi-Chew is adding variety to its Fruit Combos line, which is available in a stand-up pouch.

The brand recently shared the launch of a new line of the sweet treats containing individually wrapped tropical smoothie, piña colada and strawberry lemonade flavors.

“In 2020, we hosted the Fantasy Flavor Games, where consumers selected strawberry lemonade as the new offering they’d like to see released in the U.S,” Tatsuya Takamiya, the chief marketing officer at Morinaga America, said. “We are thrilled to be able to launch this flavor in our new Fruit Combos Stand Up Pouch, which perfectly compliments tropical smoothie and piña colada. The three refreshing flavors tap into consumers’ excitement for tropical beverages and we're looking forward to seeing the response to the fan-chosen flavor.”

Consumers can find Hi-Chew’s Fruit Combos in a 11.65-oz. pouch that retails for $6.99 online and at retailers nationwide.