Homesick, Dunkin’ partner on limited-edition candles
Homesick, a fragrance and lifestyle brand, is bringing the scents of popular coffee flavors to consumers’ homes.
The company is partnering with none other than Dunkin’ on three limited-edition candles that are inspired by the coffee chain’s popular treats including the original blend coffee, peppermint mocha flavored coffee and old fashioned donuts.
"Dunkin’ is backed by such a passionate fanbase who know the brand better than anyone so it was essential we got the Homesick x Dunkin’ range right," Taylor Sicard, co-founder of Homesick's parent company Win Brands Group, said. "As huge fans ourselves, the Homesick team was eager and honored to take on the challenge of bringing that cherished Dunkin’ feeling to people in a completely new and exciting way that lets them enjoy Dunkin' like never before."
Each scent part of the Homesick x Dunkin’ collection was developed by Homesick’s team of researchers, chandlers and perfume chemists who worked with the Dunkin’ culinary team to ensure the fragrances were ones that fans would recognize, the company said.
"Over our 70-year history we've heard wonderful stories of the role Dunkin’ plays in our guests' everyday lives. From little moments like a morning coffee run to start the day, to sharing a donut and good conversation with a loved one — we cherish the special connections our guests have with Dunkin’," Justin Unger, director of strategic partnerships at Dunkin’ Brands said. "Partnering with Homesick allows Dunkin’ fans, no matter where they are, to recreate those moments and bring their Dunkin’ memories home."
Packaged in prints that mirror Dunkin’s pink and orange, candles retail for $29.95 and contain a coconut wax blend that offers 60 to 80 hours of burn time.