ARTICLES BY THIS AUTHOR
April 2021
Apr 16
White Claw Hard Seltzer Surge features higher ABV count
White Claw Hard Seltzer is launching the Surge line, which features 8% alcohol by volume, and a new variety pack.
Apr 16
Alchimie Forever’s Kantic Light Clarifying Cream hydrates skin
Alchimie Forever’s Kantic Light Clarifying Cream aims to promote the appearance of clear and blemish-free looking skin, the company said.
Apr 15
New Flag’s Foamie reimagines personal care products
New Flag’s Foamie line consists of bars for the body, face and hair that are pH balanced and dermatologist tested, the company said.
Apr 15
Levain Bakery cookies make their retail debut
Levain Bakery cookies in chocolate chip walnut, two chip chocolate chip, and dark chocolate chocolate chip are now available at Whole Foods Market.
Apr 15
Pronamel aims to replenish acid-weakened tooth enamel
Pronamel Mineral Boost toothpaste was developed to maximize the effects of fluoride in order to boost the absorption of calcium and phosphate into the enamel surface, the company said.
Apr 14
Neutrogena commits to advancing skin health equality
Neutrogena’s new “For People With Skin” initiative looks to tackle and address barriers that contribute to the ongoing issue of skin health disparity.
Apr 14
Native enters the sunscreen category
Native’s sunscreen line, which consists of dermatologist-tested and mineral-based face and body products, is available in unscented and coconut and pineapple scents.
Apr 13
Laura Geller Beauty partners with Fran Drescher
Laura Geller Beauty has tapped Fran Drescher to be the face of its Spackle primer collection.
Apr 13
NatureLab. Tokyo expands availability to Ulta Beauty
NatureLab. Tokyo’s products, now available at more than 700 Ulta Beauty locations, are also part of the Conscious Beauty at Ulta Beauty initiative.
Apr 12
Glamnetic helps lashes take on enchanted appearance
Glamnetic’s Enchanted collection consists of three black and three brown magnetic lashes that aim to help users achieve a natural-looking lash appearance.
Apr 09
Juvia’s Place primes eyes for bold looks
Juvia’s Place is launching two new products — Nubian Pencil Liner and I Prep I Primer Eyeshadow Primer.
Apr 09
Physicians Formula, EarthDay.Org partner on global environmental protection
Physicians Formula will work with EarthDay.Org to support its ongoing efforts to combat climate change and global environmental protection.
Apr 08
Head & Shoulders, Bill Nye to showcase science behind dandruff management
Through its partnership with Bill Nye the Science Guy, Head & Shoulders will feature a 100% Bill Nye Approved seal on its products.
Apr 08
Biossance names Reese Witherspoon global brand ambassador
As the newest global brand ambassador for Biossance, Reese Witherspoon will work to emphasize the importance of clean beauty, as well as curate limited-edition products.
Apr 07
Fekkai’s Shea Butter line stages a comeback
Fekkai is relaunching its Shea Butter collection with a new formulation and additional products that cater to all hair types.
Apr 07
Target’s beauty aisle undergoes changes
Target plans on adding diverse, innovative, sustainable and affordable brands to its beauty aisle shelves.
Apr 06
Revlon intros fragrances with campaigns starring Megan Thee Stallion, Sofia Carson
Revlon’s two new fragrances — Reign On and One Heart — will launch with campaigns featuring global brand ambassadors Megan Thee Stallion and Sofia Carson.
Apr 06
Medline Remedy Dermatology Series, Gabby Douglas team up on campaign
As part of the campaign, Gabby Douglas will share personal health and wellness tips, as well as appear in print, online and broadcast efforts.
Apr 05
Bevel’s newest stylers cater to men’s grooming needs
In addition to launching its new ultra-defining curl crème, and 2-in-1 pomade for waves and beards, Bevel also expanded its presence at select Walmart locations.
Apr 05
Waterpik’s Ion flosser goes cordless
Waterpik’s Ion cordless water flosser features a rechargeable battery that lasts up to four weeks per single charge, the company said.
Apr 02
Sky Organics’ bio-based hair care line targets curl care
Sky Organics’ Curl Care line is formulated with such ingredients as mango butter, castor oil, apple cider vinegar, avocado oil and coconut oil.
Apr 01
Olay Body targets various skin care needs with Premium Body Care launches
New from Olay Body is the Premium Collection, available in Cleansing and Renewing Body Care Duo with Retinol, Premium Exfoliating Body Wash, and Dermatologist Designed lines.
Apr 01
Pacific Shaving provides extra moisturization via Natural Beard Oil
Pacific Shaving’s Natural Beard Oil aims to keep skin and facial hair moisturized, as well as minimize any itchiness that may occur, the company said.
March 2021
Mar 31
Beauty Product Spotlight: April 2021
For the month of April, the beauty team at DSN is spotlighting several brands that are shaking up the hair, skin and personal care aisles.
Mar 31
Maybelline New York names K-pop band Itzy global spokesmodels
K-pop band Itzy’s members, Yeji, Lia, Ryujin, Chaeryeong, and Yuna, have been named Maybelline New York global spokesmodels.
Mar 30
Kate Somerville tackles signs of aging via KateCeuticals collection
KateCeuticals is an age repair system that aims to deliver clinical-level results that tackle multiple signs of aging while also minimizing irritation, the company said.
Mar 30
Dr. Eddie’s Happy Cappy expands distribution
Dr. Eddie’s Happy Cappy Moisturizing Cream and Daily Eczema Shampoo and Body Wash are now available at 4,500 Walgreens stores across the nation.
Mar 29
Babyganics targets children’s hair care needs
Tots by Babyganics and Kids by Babyganics are formulated to adhere to the specific hair care needs of children at every age and stage, the company said.
Mar 26
Head & Shoulders showcases emotional impact of persistent dandruff
Head & Shoulders is spotlighting how persistent dandruff can affect an individual with its #TakeBackYourFuture campaign, which also highlights its Clinical Dandruff Defense collection.
Mar 26
CosPro Marketing rolls out new Target Market Product Sampling program
CosPro Marketing announced the opening of its 2021-2022 sales for three of its Target Market Product Sampling programs.
Mar 25
Charlotte Tilbury perfects brows via Supermodel Brow collection
Charlotte Tilbury’s Supermodel Brow collection features the Brow Cheat, Brow Fix, Brow Lift and Legendary Brows products.
Mar 25
NYX Professional Makeup, Tetris launch limited-edition line
The NYX Professional Makeup x Tetris collection consists of the Jumbo Shadow Palette, Epic Liner Kit and Lip Kit.
Mar 24
Herbal Essences launches ‘Renew the Forest’ program
Herbal Essences is partnering with The Nature Conservancy and TerraCycle on an initiative that calls on Walmart customers to help protect the world’s natural wonders, the company said.
Mar 24
Nutrafol intros hair wellness booster supplements
New to the Nutrafol portfolio are the Stress Adaptogen MD and Hairbiotic MD boosters.
Mar 23
Blinc volumizes lashes via UltraVolume Tubing Mascara
Blinc’s UltraVolume Tubing Mascara, available in an ultra-black and semi-matte finish, does not flake, smudge or run, the company said.
Mar 23
Schmidt’s Natural Deodorant partners with Megan Rapinoe
Schmidt’s Natural Deodorant partnered with Megan Rapinoe on a campaign that encourages individuals to make the switch to its products, the company said.
Mar 22
Maybelline New York names Storm Reid global spokesmodel
Actress Storm Reid, global spokesmodel for Maybelline New York, will be the face of a new Fit Me product debuting in the summer.
Mar 22
Cetaphil raises skin sensitivity awareness via new initiative
Cetaphil’s Sensitive Skin Awareness Week aims to educate consumers with sensitive skin on how to best care for their skin and create a routine that is unique to their individual needs, the company said.
Mar 19
SkinKick rolls out Ulta Beauty exclusive acne treatment
SkinKick’s Acne KickPro Duo is a two-step treatment for acute acne that has been dermatologist-approved, the company said.
Mar 19
Carol’s Daughter expands Coco Crème Curl collection
Carol’s Daughter added the Curl Perfecting Water Coco Mist and Curl Shaping Cream Gel to its Coco Crème Curl collection.
Mar 18
Bondi Sands launches SPF collection
Bondi Sands’ Fragrance-Free SPF collection consists of reef-friendly sunscreens that moisturize the skin and provide broad-spectrum protection.
Mar 18
Murad’s Vita-C Triple Exfoliating Facial revives dull skin
Murad’s Vita-C Triple Exfoliating Facial features a color-changing formula that aids in applying it evenly across the skin and ensures the exfoliation process is effective and safe during each use, the company said.
Mar 16
Schick’s Xtreme 3 Eco Glide razor takes environmentally friendly approach
Schick’s Xtreme 3 Eco Glide is a disposable razor made with 95% post-consumer recycled plastic.
Mar 16
Katy Hearn disrupts hard seltzer category with Alani Seltz
Alani Seltz beverages are available in four flavors — Mimosa, Peach Please, Frozen Lemonade and Hawaiian Shaved Ice.
Mar 16
Colgate-Palmolive adds twist to oral care via CO. by Colgate
CO. by Colgate is an oral care line that aims to help users share their authentic selves with the world, smile brighter and express themselves freely, the company said.
Mar 15
FaceTory widens availability to Whole Foods Market
FaceTory’s Soothe Me Tea Tree 2-Step Sheet Mask, Be Bright Be You Gold Foil Sheet Mask and Let’s Talk Detox Charcoal Sheet Mask are now available at 150 Whole Foods Market locations.
Mar 15
Tree Hut expands into facial care via Sugar Face Scrub line
Tree Hut’s Sugar Face Scrubs are available in four different formulas infused with superfoods, the company said.
Mar 12
Beloved by Love Beauty and Planet pampers skin
Beloved by Love Beauty and Planet is a line of personal care products that look to turn bath time into a small act of love for one’s body, mind and the planet, the company said.
Mar 11
Chloe x Halle named Neutrogena ambassadors
As Neutrogena brand ambassadors, Chloe x Halle will be part of the Invisible Daily Defense Sunscreen product launch.
Mar 11
Differin, Walgreens partner to support Retinoid Education Week
Differin is celebrating the fourth annual Retinoid Education Week with a retinoid education partnership with Walgreens and a product giveaway.
Mar 10
Batiste's Wonder Woman Dry Shampoo refreshes tresses
Batiste’s limited-edition Wonder Woman Dry Shampoo features bergamot, freesia and rose scents, the company said.
Mar 10
Serendipity channels nostalgia with ‘Friends’ inspired pint
Serendipity’s new Central Perk Almond Fudge pint features chocolate-covered almonds, fudge swirls and mocha almond fudge ice cream.
Mar 09
Garnier given Cruelty Free International’s Leaping Bunny seal of approval
Several Garnier products have been certified under the Leaping Bunny program by Cruelty Free International.
Mar 09
Kaleidoscope Hair Products expands distribution
Kaleidoscope Hair Products launched six of its popular products at Walmart.
Mar 08
Dr. Sheffield’s adds cinnamon, chocolate toothpastes
Dr. Sheffield’s Toothpaste is adding cinnamon and chocolate flavors to its oral care lineup.
Mar 08
Copina Co. rolls out vanilla, matcha vegan collagen blends
New Copina Co. products include Vanilla Plant-Based Collagen Boost Drink Blend and Matcha Plant-Based Collagen Boost Stick Packs.
Mar 05
Raw Sugar Living’s Hand Wash Therapy exfoliates, cleanses skin
Raw Sugar Living’s Hand Wash Therapy is available in blue cypress + eucalyptus oil, citrus lime + tea tree oil, geranium + sweet orange oil, lavender + cedar leaf oil and raspberry rose + peppermint oil scents.
Mar 05
Sephora, Coach partner on limited-edition makeup line
The Coach x Sephora Collection line features the fashion brand’s iconic motifs and mascots, the companies said.
Mar 04
Womaness focuses on modern menopause relief
Womaness, co-founded by Michelle Jacobs and Sally Mueller, consists of 13 SKUs that range from supplements and feminine care to sexual health and skin and body care.
Mar 03
Beauty Product Spotlight: March 2021
This month, DSN highlights innovative products across beauty categories — from skin care and hair care to everything in between.
Mar 03
SheaMoisture caters to care of wigs, weaves
SheaMoisture is kicking off the launch of its Wig & Weave collection with a campaign, starring Cynthia Bailey and Noelle Robinson.
Mar 02
Ulta Beauty sets sights on Herald Square
Ulta Beauty’s Herald Square store, opening March 5, will feature several beauty must-haves, as well as safe shopping standards and a salon.
Mar 02
Sally Hansen, Mentos freshen up spring manicures
The Sally Hansen Insta-Dri x Mentos collection consists of eight limited-edition shades that range from pastels to glitter and creme.
Mar 01
Ana de Armas named Estée Lauder global brand ambassador
Ana de Armas, global brand ambassador for Estée Lauder, will appear in a campaign for a new fragrance later this year.