News Briefs

Listerine is debuting a new mouthwash collection that is dentist-developed and helps tackle such oral care concerns as early gum disease, tooth decay and persistent bad breath, the brand noted.

The Clinical Solutions collection features three products, including:

• Antiseptic Gum Health: This product is made with 67% more zinc chloride than any other Listerine zinc product, it helps reduce gingivitis;
• Teeth Strength: Powered by Rapid Fusion Technology, it consists of a fluoride delivery system that increases fluoride uptake and remineralization for stronger tooth surfaces; and  
• Breath Defense: A mouthwash formulated with zinc chloride to help neutralize odor molecules that bacteria or foods can introduce, and also contains essential oils to kill the bacteria that cause bad breath.

Currently, the Listerine Clinical Solutions collection is available in-store and online at Walmart. It will see a national launch in 2024.

Welch’s Juice Cocktails beverage line is expanding with the debut of two new flavors—passion fruit and mango pineapple.

The new tropical additions, which come in 64-oz. shelf-stable containers, are made with real fruit juice that contains the daily value of vitamin C, the company said.

Consumers can find Welch’s new Juice Cocktail flavors available for purchase where the brand’s products are currently sold.

Jackson’s has added a new flavor to its chip portfolio—spicy jalapeño sweet potato chips with avocado oil.

“Rounding out an exciting year of innovation and growth, we’re thrilled to bring the heat with spicy jalapeño—our take on the classic flavor consumers crave,” said Scott Reamer, co-founder of Jackson’s and innovation lead. “After extensive rounds of taste testing, our innovation team created the best version of a jalapeño chip, adding the spiciness of the pepper to our savory sweet potato chips for those who crave a little kick to their crunch!”

Featuring hints of onion and garlic, this new flavor launch is available at select retailers nationwide and online in a 1-oz. bag that retails for $1.29 and a 5-oz. size for $4.49.

Cosmetic Executive Women, or CEW, is announcing the winners of its 2023 Beauty Awards, which will span across 34 categories, with an in-person networking event and luncheon.

Winners of the annual awards are chosen by industry experts, including CEW members, ambassadors, brand executives and VIPs, the organization noted.

Taking place on Nov. 7, the awards are voted on by industry insiders and will include a networking event with industry insiders.  

Wheaties is highlighting Peter Parker and Miles Morales with a new partnership that has resulted in a limited edition run of its cereal boxes featuring the well-known Spider-Man character.

Through a collaboration with PlayStation, the boxes were inspired by the latest game featuring the comic book character that allows players to quickly switch been Peter Parker and Miles Morales to experience their superpowers and unique stories, the company said.

Each limited-edition box will come with the game’s prequel comic, as well as an activation code for a custom Stars Digital collectible.

Currently, the limited-edition Wheaties x Marvel’s Spider-Man 2 cereal box will be available beginning Oct. 20 exclusively online.

Wonderbelly’s products are now available to consumers everywhere via a full chain rollout with Target.

Previously, the brand’s products were only available in 650 select Target stores, and now they can be found at more than 1,800 of the retailer’s locations.

"We're incredibly excited about this expansion with Target. The strong resonance of our brand with consumers shows that people are looking for clean,  and sustainable choices when it comes to over-the-counter medicine,” said Lucas Kraft, co-founder of Wonderbelly. “Target's decision to take us chainwide is an affirmation not only of the quality and efficacy of our products but also of the strong synergy between Wonderbelly and Target’s commitment to wellness and sustainability.”