Meijer aims to provide 4 million meals this Thanksgiving

For the third consecutive year, Meijer and its customers will help feed Midwest communities through its Simply Give hunger relief program during the week of Thanksgiving. 

From Nov. 24-30, Meijer will donate the equivalent of one meal to Simply Give food pantry partners when a customer's purchase includes any Meijer brand, Frederik's by Meijer, True Goodness by Meijer or Purple Cow food item. This collective effort has resulted in 4 million meals being donated to Simply Give food pantry partners in each of the last two years—a target the retailer hopes to hit again this year.

"The holiday season is not only a time to gather with family and friends, but also to extend a hand to our neighbors in need," said Melissa Conway, director of community partnerships & giving at Meijer. "When each of us includes a Meijer brand item in our Thanksgiving meal, we're nourishing hope for communities across the Midwest."

Since 2008, the Simply Give program has been feeding hungry families in the communities Meijer serves, by stocking the shelves of hundreds of pantries each year. In 2024 alone, more than 450 food pantries participated in the Simply Give program. To date, the program has donated more than $90 million to pantries across the Midwest.

"At Meijer, we're committed to supporting our food pantry partners through the Simply Give program year-round, but especially this time of year, when communities are looking to do even more for those in need," said Ben Hamlin, director of Own Brand Foods at Meijer. "With thousands of high-quality items across our brands, this special Simply Give Thanksgiving program creates a lasting impact for our customers and pantry partners."

Customers interested in doing even more to support food insecurity in their communities can also grab a $10 Simply Give donation card in-store or as an add-on to their online Meijer pickup and home delivery orders all year long. The cards are then converted into Meijer food-only gift cards and given to a local food pantry partner in the store's community.