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New Products

  • Bic lights the way

    WHITE PLAINS, N.Y. — Bic is bringing something new to the stationery aisle with its Bic Brite Liner Highlighter Tape, the only highlighter tape on the market, according to the company. Available in yellow and pink, the fluorescent tape adds highlights without bleeding through paper and is erasable. Bic Brite Liner Highlighter Tape is available in a one-pack for less than $3 and in a two-pack for less than $5.

  • Muscle Warfare brand to hit GNC store shelves in June

     WELLINGTON, Fla. — Embark Holdings, Inc. announced through its wholly owned subsidiary, Muscle Warfare, Inc., the launch of its elite sports nutrition brands at select GNC stores throughout the nation.

  • Allegra expands brand

    BRIDGEWATER, N.J. — Chattem recently catapulted its Allegra brand into the anti-itch space with the launch of Allegra Anti-Itch Intensive Relief Cream.

    Formulated with a skin protectant and topical analgesic, the brand extension will certainly turn a few heads as the Allegra brand name now will be featured in the first-aid section. Anti-itch as a category generated $481.6 million in sales for the 52 weeks ended April 21, climbing 1.8%, according to IRI data across total multi-outlets.

  • Jelly Belly enchants

    WHITE PLAINS, N.Y. — Little princesses will love the new Jelly Belly Disney Princess Line featuring the favorite Disney characters Ariel, Cinderella and Rapunzel. Each 1-oz. package is filled with Jelly Belly's new Enchanted Mix, sparkling jelly beans in a selection of iridescent versions of the brand's popular berry blue, blueberry, bubble gum, cream soda, orange, sour apple and very cherry flavors. The 1-oz. bag size, which will ship in August, is a high-impulse purchase.

  • SoloHealth appoints Ryan Sloan as director of business development

    ATLANTA — A former employee of health insurer Aetna has been hired to direct business strategies for a maker of health kiosks.

    SoloHealth announced Thursday the appointment of Ryan Sloan as director of business development, following his 12-year stint at Aetna. At SoloHealth, Sloan will focus on expanding the company across the health services and insurance fields, corporate worksite strategy and exploring new business, reporting to EVP and chief commercial officer Stephen Kendig.

  • Oogave organic soda launches all-natural diet line, expands distribution in Super Target Stores

    DENVER — Denver-based organic soda company Oogave has begun distribution of its all-natural diet soda line, Loca, through Fresh Market stores and Whole Foods Northern California. The company also continues to expand the distribution of its original Oogave soda line through Super Target stores nationwide.

  • Molson Coors adds new innovations to U.S. market for summer

    DENVER & MONTREAL — Molson Coors Brewing Company is showcasing a global lineup of product innovations designed to expand its portfolio and provide consumers with variety as the summer season kicks off. The company has planned new releases in Canada, Europe and the United States.

  • South Beach Diet launches new protein bars and smoothies

    NEW YORK — South Beach Diet today unveiled new additions to its lineup of snacks and smoothies.

    South Beach Diet ProteinFit Bars and a South Beach Diet Snack Bar join the snack lineup. South Beach Diet ProteinFit bars come with 16 grams of protein and are available in two flavors — Vanilla Caramel and Honey Peanut — both with a Greek yogurt coating. The new South Beach Diet Chocolate Caramel Nut Snack Bar contains six grams of protein and only 100 calories. South Beach Diet products have no artificial flavors or sweeteners; they are in stores now.

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