News Briefs

  • 11/2/2023

    Ocean Spray cuts artificial sweeteners in Zero Sugar line

    ocean spray zero sugar

    Ocean Spray is debuting a new line of beverages that contains no artificial sweeteners. 

    The Zero Sugar Juice Drinks feature 0 g of sugar and come in two flavors—cranberry and mixed berry, the brand noted. 

    “From full flavor blends to refreshing diet and now bold zero sugar, Ocean Spray is committed to developing product innovations that continually meet the needs and desires of consumers who are seeking out more options for their juice drink,” said Trinh Le, vice president of Next Generation Beverages and omni-channel marketing at Ocean Spray. “We’re excited to be the first brand to introduce this new innovative product in the shelf stable aisle and continue our legacy of beverage innovation.”

    Made with real fruit juice and sweetened with stevia, Ocean Spray Zero Sugar Juice Drinks are available at grocery stores and Walmart stores across the nation. 

  • 11/1/2023

    Coffee mate rolls out Iced Coffee collection

    coffee mate iced coffee

    Coffee mate is letting consumers take on the role of barista with its new line of beverages—Iced Coffee. 

    Available in French vanilla and caramel flavors, the line features smooth coffee that is balanced with the indulgence of its well-known liquid creamers. 

    “Enjoying cold coffee year-round has become a ‘personality trait’ for many coffee drinkers who are choosing iced over everything,” said Leonardo Aizpuru, Nestlé vice president of brand marketing for the beverage division and business unit. “This growing love for iced coffee—especially among Gen Z—presented an ideal opportunity for Coffee mate to move beyond creamers for the first time in its 60+ years since inception. We’re excited to fuel our fans in a new way with a ready-to-drink iced coffee that gives consumers an easy, yet indulgent way to enjoy at home.”

    Consumers can find Coffee mate Iced Coffee at select retailers nationwide in a 50-fl-oz. bottle that retails for $4.99. 

  • 10/30/2023

    Herdez rolls out Habanero Hot Sauce

    herdez habanero hot sauce

    The Herdez salsa brand is broadening its portfolio with the launch of a new hot sauce. 

    Habanero Hot Sauce, made with habanero peppers, is shelf-stable and can bring versatility to any dish, the company said. 

    “We’re always looking to expand our portfolio and offer new and unexpected ways for consumers to experience the authentic Mexican flavors they love, and believe we've delivered the perfect, everyday condiment for almost any food,” said Giselle Olson, brand manager of the Herdez brand. “Our hot sauce line expansion with the new Habanero Hot Sauce offers a delicious, bold kick that works with any cuisine or occasion, from breakfast to dinner and every bite in between.”

    Consumers can find Herdez’s Habanero Hot Sauce is available at major grocery chains in a 5-oz. bottle that retails from $2.78 to $3.39 and a 12-oz. bottle for $5.38 to $6.49. 

  • 10/23/2023

    Welch’s adds passion fruit, mango pineapple flavors to Juice Cocktails

    welch's juice cocktails

    Welch’s Juice Cocktails beverage line is expanding with the debut of two new flavors—passion fruit and mango pineapple.

    The new tropical additions, which come in 64-oz. shelf-stable containers, are made with real fruit juice that contains the daily value of vitamin C, the company said.

    Consumers can find Welch’s new Juice Cocktail flavors available for purchase where the brand’s products are currently sold.

  • 10/23/2023

    Listerine tackles oral care concerns with Clinical Solutions line

    listerine clinical solutions

    Listerine is debuting a new mouthwash collection that is dentist-developed and helps tackle such oral care concerns as early gum disease, tooth decay and persistent bad breath, the brand noted.

    The Clinical Solutions collection features three products, including:

    • Antiseptic Gum Health: This product is made with 67% more zinc chloride than any other Listerine zinc product, it helps reduce gingivitis;
    • Teeth Strength: Powered by Rapid Fusion Technology, it consists of a fluoride delivery system that increases fluoride uptake and remineralization for stronger tooth surfaces; and  
    • Breath Defense: A mouthwash formulated with zinc chloride to help neutralize odor molecules that bacteria or foods can introduce, and also contains essential oils to kill the bacteria that cause bad breath.

    Currently, the Listerine Clinical Solutions collection is available in-store and online at Walmart. It will see a national launch in 2024.

  • 10/20/2023

    Jackson’s welcomes latest spicy jalapeño flavor

    Jackson’s spicy jalapeño sweet potato chips with avocado oil

    Jackson’s has added a new flavor to its chip portfolio—spicy jalapeño sweet potato chips with avocado oil.

    “Rounding out an exciting year of innovation and growth, we’re thrilled to bring the heat with spicy jalapeño—our take on the classic flavor consumers crave,” said Scott Reamer, co-founder of Jackson’s and innovation lead. “After extensive rounds of taste testing, our innovation team created the best version of a jalapeño chip, adding the spiciness of the pepper to our savory sweet potato chips for those who crave a little kick to their crunch!”

    Featuring hints of onion and garlic, this new flavor launch is available at select retailers nationwide and online in a 1-oz. bag that retails for $1.29 and a 5-oz. size for $4.49.

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