News Briefs

4U by Tia, created by actress and entrepreneur Tia Mowry, is celebrating its 1^st birthday with an exciting collection expansion. 

The brand shared that its Hemi-15-powered vegan line of hair care products would be introducing a new item that adds body, definition and frizz control.   

Newly launched Soft Curl Defining Mousse features a cloud-like foam consistency that helps enhance the natural curl pattern, add weightless volume and provide a soft and touchable stronghold, the company said. 

Made with chia seed, lilac extract and Hemi15, it contains a green apple scent that is blended with light floral notes of lotus blossom and honeysuckle.

Retailing for $11.99, the new Soft Curl Defining Mousse from 4U by Tia is available at Walmart. 

Sabra has unveiled a new hummus blend that includes more toppings and an even bolder flavor. 

The product now boasts a larger offering of vegetables, herbs and spices, which are visible to consumers via its clear packaging, the company said. 

Rolling out to stores and online retailers, shoppers will be able to spot the launch, which features a “more topping” call out on its roasted red pepper, roasted pine nut, roasted garlic and supremely spicy hummus flavors. 

Rimmel London is rolling out a new crease-proof and waterproof liquid concealer that can provide up to 24 hours of wear and hydration. 

The new Multi-Tasker is a creamy concealer that covers up imperfections, brightens and can contour due to its large soft-touch wand and full-coverage formula, the brand said. 

Available in 12 shades, the concealer also offers the skin up to 24 hours of hydration. 

Retailing for $7.99, Rimmel London’s new Lasting Finish Multi-Tasker Concealer can be found at mass market, drugstores, food and e-commerce retailers nationwide. 

Dial has introduced the new Exfoliate & Restore Cocoa Butter and Orange Extract Body Wash. 

Made to help users obtain smoother skin, it contains crushed orange peel and whipped cocoa butter to exfoliate and lock in moisture, the brand shared. 

Gentle enough to be used daily, the product comes packaged in a 100% recycled plastic and an ergonomically improved bottle. 

Retailing for $4.49, Dial’s new Exfoliate & Restore Cocoa Butter and Orange Extract Body Wash is available for purchase at Walmart. 

Golden Grahams is taking fans of its products on a little trip down memory lane with the limited launch of its S’mores Breakfast cereal. 

Featuring its notable graham squares with a hint of cocoa flavor and marshmallows, the cereal was previously available from 1982 to 1988 and had a brief reintroduction in the ‘90s. 

Retailing for $4.93 per box, Golden Grahams S’mores Breakfast cereal is available exclusively at Walmart. 

The Consumer Healthcare Products Association’s self-care leadership summit will take place from March 18 to 20 at the Ritz-Carlton in Amelia Island, Fla. 

Attendees will have the opportunity to hear from former FDA Commissioner Dr. Scott Gottlieb, Haleon CEO Brian McNamara, Haleon president of North America Lisa Paley, Bausch & Lomb chairman, president and CEO Brent Saunders, senior vice president and chief merchant of CVS Pharmacy Musab Balbale, Politico’s politics bureau chief and senior political columnist Jonathan Martin, Bayer U.S. director of federal relations and policy Lindsay Morris, and more.

To register, visit online here.