News Briefs

Aquaphor is tapping into the growing demand for products with naturally derived ingredients through a new line. 

New from the brand is the Naturally Inspired collection, which consists of two new Lip Repair Sticks—Naturally Inspired with Aloe and Naturally Inspired with Coconut Oil. 

"Aquaphor, one the fastest growing brands in lip care, is driven by Gen Z and millennial consumers who are looking for immediate relief for very dry lips. We conducted extensive research to understand consumer preference towards naturally derived_† ingredients and Aloe Vera and Coconut Oil came out on top," said Patricia Popowich, Aquaphor brand director at Beiersdorf. "This line of products delivers not only moisturization and soothing properties but a consumer application experience that our young consumers will be delighted with."

The Aquaphor Lip Repair Stick Naturally Inspired collection is rolling out to retailers nationwide, including CVS, Amazon, Target and Walmart.  

Annie’s is adding even more cheesy goodness to its Mac & Cheese recipe. 

The Annie’s Now Cheesier recipe is available in Shells & White Cheddar and Shells & Real Aged Cheddar options. 

In addition, the new launch also serves as part of the brand’s “Promise for Better” campaign, which focuses on offering real cheese, better mealtimes and improved memories with added layers of happiness and purposeful ingredients, the company shared. 

Annie’s new Now Cheesier recipes will roll out to retailers nationwide throughout September for an SRP of $2.59. 

Fall is right around the corner and Premier Protein is kicking off the season early with the return of its pumpkin spice-flavored protein shakes. 

The shakes contain 30 g of protein, 1 g of sugar and 24 vitamins and minerals—including vitamins C and E—per serving.

Available in 15-ct and 18-ct 11-oz. multipacks, Premier Protein’s pumpkin spice beverages are back for a limited time and can be found on its website, Amazon and Walmart. 

Milani Cosmetics is bringing the benefits of a highlighter and blush together in its new Cheek Kiss Liquid Blush + Glow. 

The brand shared that the products are available in six shades—luminoso, pink cava, dolce pink, rosalia, caffe and canela—and are infused with finely milled pearl pigments and feature a lightweight formula. 

Enhanced with skin-nourishing glycerin and vitamin E, as well as Milani’s signature antioxidant blend of watermelon, pomegranate, and rose extracts, the product is designed to be blended seamlessly onto the skin and dried down evenly. 

Milani Cosmetics’ new Cheek Kiss Liquid Blush + Glow retails for $12.99 and can be purchased on its website and at Ulta Beauty. 

Sally Hansen’s Miracle Gel line of polishes is adding 16 new shades. 

Launching two collections—Modern Pearl and Summer Camp—each contains eight polishes that offer up to 10 days of color and shine, are vegan and 18-free, the brand shared. 

Modern Pearl, which includes holographic pearl details on each bottle, includes the Under the Sea, Seas the Day, One of a Kind, Diving for Treasure, Pink Sand, Rare Red Pearl, Pearl-ple and Moonlight Mist shades. 

The Summer Camp collection is inspired by the joy of summer camp adventures. Shades part of the line include Summer Nights, Cozy Cabin, Dockside Dreaming, Wanderlush, Catching Fireflies, Let’s Go Glamping, Peach Retreat and Campfire Song. 

Fall is almost here and Essie is unveiling a new line of polishes for the season. 

The brand’s new Punk at Heart collection draws inspiration from the concept that one can never be too bold and always break the status quo, the brand said.

There are six shades in the collection—Punk at Heart, Never too Bold, Loud & Proud, Studs & Spikes, Patch it Up and Leather Weather. 

Retailing for $10 each, Essie’s new collection is available for purchase online at Amazon, and at Walgreens, Ulta Beauty and Walmart stores. The line will launch at CVS on Sept. 22.