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News Briefs

  • 9/17/2024

    Kiehl’s doubles down on moisturization via Ultra Body Mega Moisture Squalane Cream

    Kiehl’s Ultra Body Mega Moisture Squalene Cream

    Kiehl’s is highlighting how its newest offering provides users with mega moisture in minimal time. 

    New from the brand is the Ultra Body Mega Moisture Squalene Cream, which contains a blend of squalane and ectoin, and is formulated to help reinforce and strengthen the skin’s moisture barrier function, the brand noted. 

    Other notable ingredients include glacial glycoprotein and pro-ceramides to supplement a weak skin barrier and help seal in hydration. 

    The fragrance-free lotion is now available for purchase wherever the brand’s products are currently sold. 

  • 9/13/2024

    Wet n Wild Beauty debuts ‘The Nightmare Before Christmas’ collection

    wet n wild Disney Tim Burton’s The Nightmare Before Christmas

    Wet n Wild Beauty and Disney have teamed up to launch a limited-edition collection of cosmetics inspired by cult classic film “The Nightmare Before Christmas.”

    The line is inspired by the movie’s characters, including Jack Skellington, Sally, Oogie Boogie and Zero, among others. The "The Nightmare Before Christmas" line features a wide range of beauty essentials as well, including a tubing mascara, glitter body illuminator, sticky serum primer, a contour stick, eyeliner and powder.

    The Wet n Wild Disney Tim Burton’s "The Nightmare Before Christmas" line is available for purchase in-store at Walmart, Ulta Beauty and CVS, as well as online. 

  • 9/12/2024

    Aquaphor taps into lip care segment with Naturally Inspired collection

    Aquaphor Lip Repair Stick Naturally Inspired collection

    Aquaphor is tapping into the growing demand for products with naturally derived ingredients through a new line. 

    New from the brand is the Naturally Inspired collection, which consists of two new Lip Repair Sticks—Naturally Inspired with Aloe and Naturally Inspired with Coconut Oil. 

    "Aquaphor, one the fastest growing brands in lip care, is driven by Gen Z and millennial consumers who are looking for immediate relief for very dry lips. We conducted extensive research to understand consumer preference towards naturally derived ingredients and Aloe Vera and Coconut Oil came out on top," said Patricia Popowich, Aquaphor brand director at Beiersdorf. "This line of products delivers not only moisturization and soothing properties but a consumer application experience that our young consumers will be delighted with."

    The Aquaphor Lip Repair Stick Naturally Inspired collection is rolling out to retailers nationwide, including CVS, Amazon, Target and Walmart.  

  • 9/13/2024

    ZenToes revamps packaging design

    zentoes

    ZenToes is rolling out a new look to its line of holistic foot care solutions. 

    The company unveiled its new packaging design, which combines aesthetic appeal with functional design. 

    Centered around an ethos of 'happiness in every step,’ the redesign focuses on ZenToes’ mission of alleviating physical discomfort and enhancing the daily experiences of customers with thoughtful design and practical functionality, the company noted. 

    "ZenToes is committed to innovation, both in our products and in how we connect with our customers," said Sarah Parks, founder and CEO of ZenToes. "This new packaging is a reflection of our dedication to bringing ease, inclusivity and fun into foot care. It's designed with the consumer in mind, making it easier to find the important details they need right when it matters most."

    The new product packaging will roll out across ZenToes retailers, including Target and Walmart, throughout 2024.

  • 9/12/2024

    Annie’s doubles the cheese in Mac & Cheese recipe

    annie's now cheesier

    Annie’s is adding even more cheesy goodness to its Mac & Cheese recipe. 

    The Annie’s Now Cheesier recipe is available in Shells & White Cheddar and Shells & Real Aged Cheddar options. 

    In addition, the new launch also serves as part of the brand’s “Promise for Better” campaign, which focuses on offering real cheese, better mealtimes and improved memories with added layers of happiness and purposeful ingredients, the company shared. 

    Annie’s new Now Cheesier recipes will roll out to retailers nationwide throughout September for an SRP of $2.59. 

  • 9/11/2024

    Premier Protein brings back pumpkin spice-flavored shakes

    premier protein pumpkin spice

    Fall is right around the corner and Premier Protein is kicking off the season early with the return of its pumpkin spice-flavored protein shakes. 

    The shakes contain 30 g of protein, 1 g of sugar and 24 vitamins and minerals—including vitamins C and E—per serving.

    Available in 15-ct and 18-ct 11-oz. multipacks, Premier Protein’s pumpkin spice beverages are back for a limited time and can be found on its website, Amazon and Walmart. 

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