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News Briefs

  • 9/22/2024

    Stouffer’s intros shelf-stable boxed mac and cheese

    stouffers

    Stouffer’s is broadening its reach beyond the frozen aisle with a new pantry staple—boxed macaroni and cheese. 

    The Supreme Shells and Cheese line is available in cheddar cheese and three cheese options, which can be cooked on the stovetop in just ten minutes with no additional ingredients required. 

    "Americans love their mac and cheese, and so do we! We saw an opportunity to expand beyond our fan-favorite frozen options by introducing Stouffer’s Supreme Shells & Cheese to provide a more cheese forward flavor experience than what's currently available in the aisle," said Megan McLaughlin, senior brand manager for Stouffer’s. "We can't wait for shoppers to try this new product and taste the supreme difference."

    Stouffer’s Supreme Shells & Cheese is available on Amazon and national retailers for an SRP of $3.99 per box. 

  • 9/19/2024

    Milani Cosmetics puckers up with Stay Put Liquid Lip Shimmer Lipstick

    milani cosmetics Stay Put Liquid Lip Shimmer Lipstick

    Milani Cosmetics is showcasing a new soft shimmer-to-showstopping sequin lipstick. 

    The brand’s new Stay Put Liquid Lip Shimmer Lipstick features a lightweight formula that glistens at the first swipe and then transforms into a high sparkle when lips are pressed and rubbed together. 

    The formula contains black rose oil and it does not crack or cake on the lips, per the brand. 

    Available in three shades—chin chin, salud and cheers—Milani Cosmetics’ Stay Put Liquid Lip Shimmer Lipstick is available in individual shades for $15.99 or in the Glisten & Glow Trio Kit for $40. 

  • 9/19/2024

    Hum Nutrition intros Flatter Me Plus

    hum nutrition flatter me plus

    Hum Nutrition’s Flatter Me supplement family is growing following the launch of Flatter Me Plus. 

    Designed to tackle bloating in just 30 minutes, the product aims to boost gut and health regularity and contains a blend of digestive enzymes, prebiotics and probiotics, per the brand. 

    Flatter Me Plus works with 18 full-spectrum enzymes that break down food to aid in supporting healthy digestion and reduce bloating. 

    Retailing for $33, Hum Nutrition’s Flatter Me Plus is available for purchase online. 

  • 9/18/2024

    Native brings autumn to life with Fall Market collection

    native fall

    Native is celebrating the upcoming fall season with a collection of products inspired by the scents at a local market. 

    Available in shampoo, conditioner, body wash, deodorant, face cleanser, 2-in-1 shampoo and conditioner, whole body deodorant cream and spray, and hand and body lotion, the collection includes: 

    • Toasted Vanilla & Honey: Features notes of sugar, lemon, coconut and vanilla; 
    • Honeycrisp & Cider: Contains a mix of yuzu, ginger and apple notes; 
    • Autumn Air & Amber: Features a blend of orange, cinnamon and amber notes; and 
    • Apple Butter & Strudel: Contains a blend of apple, strawberry, pineapple and green floral scents. 

    Native’s Fall Market collection is available for purchase online, as well as at Target and Walmart. 

  • 9/18/2024

    Ritual showcases Fertility Support supplements

    ritual fertility support

    New from Ritual is its Fertility Support product, which is a 3-in-1 supplement formulated to help support conception outcomes. 

    Created in partnership with OB/GYNs, fertility specialists and three medical practitioners on Ritual’s Scientific Advisory Board, the product contains 200 mg of CoQ10 to aid in supporting follicular health and cellular energy production, the company noted. 

    In addition, it also looks to help ovarian health with its 1.2 g of N-acetylcysteine and ovulation support with 4 g of Myo-inositol. 

    Featuring a light lemon flavor, the product is a drink mix that can be taken twice a daily—once in the morning and once at night, per the brand. 

    Retailing for $99 per canister, Ritual’s Fertility Support is available for purchase online. 

  • 9/17/2024

    Kiehl’s doubles down on moisturization via Ultra Body Mega Moisture Squalane Cream

    Kiehl’s Ultra Body Mega Moisture Squalene Cream

    Kiehl’s is highlighting how its newest offering provides users with mega moisture in minimal time. 

    New from the brand is the Ultra Body Mega Moisture Squalene Cream, which contains a blend of squalane and ectoin, and is formulated to help reinforce and strengthen the skin’s moisture barrier function, the brand noted. 

    Other notable ingredients include glacial glycoprotein and pro-ceramides to supplement a weak skin barrier and help seal in hydration. 

    The fragrance-free lotion is now available for purchase wherever the brand’s products are currently sold. 

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