Neutrogena to roll out at-home skin analysis tool

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Neutrogena to roll out at-home skin analysis tool

By Gisselle Gaitan - 01/05/2018
Los Angeles-based Neutrogena has announced plans to showcase their latest development that merges both beauty and technology with the Neutrogena Skin360 app and accompanying SkinScanner powered by FitSkin.

The tool is designed to give users an understanding of their skin’s conditions and needs, while supplying consumers with customized advice to address those issues. Users also will be able to track their skin’s progress over time.

"Shopping for skincare products can be an overwhelming and confusing experience for our consumer because she is uncertain about what her skin really needs," Sebastien Guillon, global president of beauty of Johnson & Johnson Consumer, said. "Smart and connected technology helps us provide our consumer with personalized analyses and information she needs in real time so she can make decisions that will help her achieve her best skin ever."

The Johnson & Johnson-owned beauty brand collaborated with FitSkin to develop the tool and mobile app. SkinScanner’s tool will fit over user’s phones and will utilize precision technology to reveal key metrics of skin health that are not available to the naked eye, the company said.

"Delivering new beauty tech solutions to consumers aligns with our mission to enhance people's lives through technology," Josh Ghaim, chief technology officer at Johnson & Johnson Consumer, said. "Neutrogena Skin360 and the SkinScanner tool is just one of our experiences shaping everyday health for today and tomorrow."

The Neutrogena Skin360 app and SkinScanner tool will be available for purchase later this year for $49.99 on the company’s website.