Target, MLB team up for education
MINNEAPOLIS — Target and Major League Baseball are working together this baseball season to engage guests and fans in celebrating the nation’s teachers and inspiring kids.
Efforts will include Target joining MLB and People’s longstanding tradition of recognizing community heroes through the Target Presents “People All-Star Teachers” program, hosting a series of events in schools across the country and honoring teachers at the 2014 All-Star Game. In addition to the education-related efforts, the relationship also will include special events and retail opportunities in connection with the 2014 All-Star Game at Target Field in Minneapolis.
From Spring Training through All-Star Week, current and former MLB players, including New York Yankees outfielder Carlos Beltran and Los Angeles Dodgers first baseman Adrian Gonzalez, will encourage fans to nominate their All-Star teachers, share stories about their personal support of education and participate in Target-hosted events, such as School Library Makeovers, in MLB communities.
"Target is honored to partner with Major League Baseball in celebrating great teachers nationwide," stated Laysha Ward, president of community relations at Target. "Teachers are essential to helping kids reach their full potential and keeping them on the path to high school graduation. This partnership helps bring to life Target’s commitment to give $1 billion to education by the end of 2015."