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Ontex is science-backed, woman-led

María Eugenia Fumagalli, R&D and innovation director, discusses how Ontex drives advances in product innovation in the private label personal hygiene space.
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In the lab, Eugenia and Alejandro Aguilar Morales, Product Developer, Baby Pants, investigate liquid absorbency for a diaper sample.

Ontex, an international private-label provider that specializes in manufacturing hygiene innovations such as baby diapers, adult incontinence products and feminine hygiene products, is the latest company to champion women in STEM to better serve their consumers.

Drug Store News: Why is it important to highlight women’s contributions to science and technology, especially in the personal hygiene industry?
María Eugenia Fumagalli: Recognizing women’s contributions to science and technology isn’t just about fairness—it’s about driving progress. In the nonwovens and personal hygiene industry, diverse perspectives fuel innovation, leading to smarter materials, more sustainable solutions and meaningful advancements. By highlighting the achievements of women in this fi eld, we reinforce the importance of inclusivity and ensure a broader range of voices shape the industry’s future. More importantly, visibility matters. When we celebrate these contributions, we inspire the next generation of women in STEM, strengthening representation and pushing the boundaries of what’s possible.

DSN: How does diversity in STEM contribute to innovation in traditionally male-dominated industries?
MEF: Diversity truly is a catalyst for better solutions. In traditionally male-dominated industries, bringing in di erent perspectives leads to more creative problem-solving and breakthrough innovations. In the nonwovens and personal hygiene space, and especially in baby care, women’s insights challenge the status quo and push the industry forward in ways that might otherwise be overlooked. When diverse voices are part of the conversation, we unlock smarter, more effective solutions that truly make an impact.

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Eugenia and Este any Bernabe Duran, Principal Product Developer Design to Value, are looking at the microscope, assessing the microscopic view of a superabsorbent polymer raw material. The view allows them to assess its structure.

DSN: Can you share an example of how science and engineering have shaped modern personal hygiene products?
MEF: Science and engineering have completely transformed modern personal hygiene products, driving innovations in performance, comfort and sustainability. Take superabsorbent polymers, for example—they’ve revolutionized leakage protection by keeping babies’ skin drier for longer, reducing irritation and improving overall comfort. Design advancements, like stretchable waistbands and breathable materials, have made diapers more flexible and adaptive to babies’ movements. At Ontex, we’re pushing innovation even further. Our recent partnership with Woosh is a great example—we’ve developed a recyclable give-back diaper that’s collected and recycled after use, creating a circular system that combines sustainability and convenience to eliminate diaper waste. It’s advances like these that make me proud to be a woman in STEM, being part of a team that delivers solutions that are both effective and sustainable.

DSN: What challenges do women in STEM face, and how can companies like Ontex support their growth? 
MEF: Women in STEM still face hurdles like gender biases, underrepresentation and a lack of mentorship—challenges that can make it harder to advance and thrive. But real progress happens when companies take an active role in changing that. At Ontex, we’re fostering an inclusive workplace where women have access to mentorship, leadership opportunities and a clear path for growth.

When more women enter STEM, they bring fresh perspectives that drive meaningful innovation, and it’s exciting to see that shift happening. It’s also inspiring to work for a company where women are leading the way in innovation—Annick De Poorter, our chief innovation and sustainability officer, is a great example of how Ontex embraces and champions women in STEM.

DSN: Why is diversity crucial for innovation in traditionally male-dominated industries like science and engineering?
MEF: Diversity isn’t just important for innovation—it’s essential. In traditionally male-dominated industries like science and engineering, bringing together different backgrounds, experiences, and perspectives leads to smarter problem-solving and more creative solutions. True innovation happens when we move beyond a single way of thinking and embrace diverse ideas that challenge the status quo. Beyond just driving better products and technologies, diversity fosters a more dynamic, resilient, and forward-thinking workplace. It encourages collaboration, fuels fresh perspectives, and ultimately leads to progress that benefits everyone. When diverse voices are part of the conversation, we’re not just shaping better solutions—we’re building a stronger, more inclusive industry for the future.

[Related: Consumers embrace sustainable choices in period products, lubricants]

 
“Diversity truly is a catalyst for better solutions. In traditionally male-dominated industries, bringing in different perspectives leads to more creative problem-solving and breakthrough innovations.”
– María Eugenia Fumagalli, R&D and innovation director, Ontex

DSN: What advice would you give to young women aspiring to careers in STEM?
MEF: Go for it! If you’re passionate about science and engineering, don’t let anything hold you back. Believe in your abilities, stay curious and don’t be afraid to challenge the status quo. But also remember—success in STEM isn’t just about talent; it’s about persistence. Not everything will go the way you planned, and that’s okay. Learn from setbacks, put in the work and keep pushing forward. Seek out mentors, build a strong network and embrace every opportunity to grow. Your ideas and contributions matter, and they have the power to drive real change. The STEM field thrives on fresh perspectives and bold thinkers, and we need more women to shape the future of innovation.

DSN: With recent push backs against DEI initiatives, why is it important to stay the course and support women in STEM positions, especially in this industry?
MEF: Despite recent pushback against DEI initiatives, supporting women in STEM is not up for debate—it is essential for progress. As a woman in STEM, I have seen fi rsthand how our contributions drive real innovation, whether it is developing smarter materials, more sustainable solutions or better-performing products.

At Ontex, we are committed to fostering an environment where women can thrive and continue shaping the future of our industry. I am proud to be part of a company that values and amplifi es our voices. Staying the course is not just about equity—it is about ensuring continued progress and driving meaningful advancements.

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