i-Health introduces Culturelle Baby

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i-Health introduces Culturelle Baby

By Michael Johnsen - 03/01/2018
To help support the growth of good bacteria in a baby’s tummy, Cromwell, Conn.-based i-Health recently introduced Culturelle Baby, a line of probiotic products specifically formulated for babies 0–24 months.

“New parents have enough to think about when it comes to creating a healthy foundation for their newborn. Culturelle Baby gives them the peace of mind that comes with a clinically studied probiotic strain, in an easy-to-use format,” Nicole Bourdeau, senior brand manager for Culturelle Kids and Baby, said. “That way, parents can spend more time enjoying their baby’s other milestones in those first few years.”

“A healthy microbiome can have a positive effect on baby's digestive and immune functioning," Jen Trachtenberg, a pediatrician and Culturelle spokesperson, said. “Restoring the balance of good bacteria can be beneficial in the short term by reducing digestive issues that may be causing baby's fussiness, while also helping to build up their natural immune defenses to promote long-term health.”

Culturelle Baby products contain Lactobacillus rhamnosus GG, the most clinically studied probiotic strain in infants and are free of GMOs, gluten, dairy and dyes.

Culturelle Baby Calm + Comfort probiotic drops with chamomile help reduce crying and fussiness due to occasional digestive upset, by restoring the balance of healthy bacteria in a baby’s digestive system. Culturelle Baby Grow + Thrive contains both LGG and Bifidobacterium lactis BB-12 probiotic strains to help support the healthy development of a baby’s digestive and immune systems. It supplements the good bacteria naturally found in breast milk and contains vitamin D for strong bones.

Culturelle Baby is available now at Amazon.com, and will be introduced in-store at major retailers beginning this month with a suggested retail price of $25.99.