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iHealth links Gluco-Smart mobile app to ADA’s Diabetes Forecast magazine

11/12/2014


MOUNTAIN VIEW, Calif. — iHealth Lab on Wednesday announced that it will begin linking directly from its Gluco-Smart mobile application to educational content from the American Diabetes Association’s Diabetes Forecast magazine. Through the integration, the association is providing increased access to its information to improve the habits of the growing audience of people tracking and managing their conditions on-the-go. This new content will live in the iHealth mobile application, Gluco-Smart, and give users’ access to new information, tips, tricks and expert insight to help manage and proactively treat their diabetes.


 


“We’re excited to work with the association and to take another step in our shared mission to stop diabetes,” said Jim Taschetta, CMO and head of retail, iHealth Labs. “Simply tracking health progress is only one part of condition management. By providing direct access to the association’s educational resources, our users will be better suited to change and adjust their health habits and manage their diabetes.”


 


“Nearly 30 million children and adults in the United States have diabetes. The American Diabetes Association is behind the largest national movement to Stop Diabetes and its deadly consequences, and to focus the nation’s attention on these issues and seriousness surrounding diabetes,” said Suzanne Berry, interim CEO, American Diabetes Association. “We’re excited to work with leaders like iHealth, who are pioneering this new generation of mobile-enabled blood-glucose meters like the iHealth Align and iHealth BG5. These new mobile devices are important tools in the fight to stop diabetes.”


 


Starting this November, iHealth is will be supporting the association’s mission to Stop Diabetes by donating a portion of sales from their mobile blood-glucose monitoring devices. Specifically, the company will donate $1.70 for every iHealth Align Mobile Glucometer sold and $3 for every iHealth BG5 sold. The program will run for 12 months, until Oct. 31, 2015, with a minimum contribution of $10,000.


 

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