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Diagnostics

News and information on health diagnostics products, merchandising and trends in retail pharmacies.

Higi partnership focuses on senior health screenings

Higi is partnering with senior-focused provider Papa to improve seniors’ access to health screening and monitoring.

Boomers, earbuds contribute to ear care category growth

As interest in ear care topics increases, so does the opportunity to merchandise products that can help consumers find solutions.

Rite Aid and higi’s partnership has brought higi health stations to Rite Aid stores since 2014, during which time customers have completed more than 53 million screenings, including nearly 8 million just in 2018.

New data from the Consumer Healthcare Products Association and IRI is highlighting the ripple effect that a consumer buying an OTC product can have on the American healthcare system — namely, some $146 billion in savings.

The product, which can test for up to 14 commonly abused drugs, has launched into CVS Pharmacy stores.

Panelists at the DSN Industry Issues Summit emphasized opportunities for improvement centered on education, personalization and prevention with regard to chronic care management.

higi's “I Can” consumer empowerment campaign is launching alongside the company’s “Love My Heart” program, which looks to remind consumers to know their numbers while educating about prevalence, risk factors and prevention options for heart disease.

A total of 256 Project Health events are slated to take place in 2019.

Manufacturers in the foot care market are building out offerings around shopper engagement and education to gain a foothold.

The partnership with Bridge Connector will allow for integration between higi health stations using Health Connect and any electronic health record or hospital health system using Bridge Connector.

Walgreens is using its popular app to help consumers connect to many brands of fitness trackers outside of the store. The retailer, which is marketing Striiv, its own branded activity tracker, allows members of the company’s Balance Rewards program to also connect through 40 different devices and 27 apps, according to the Walgreen’s website.

Blood glucose monitoring brand LifeScan has unveiled a revamped OneTouch Reveal mobile app, adding three features to offer patients managing their diabetes more insights.

Medical technology company Hill-Rom has announced that its Welch Allyn Home Blood Pressure Monitors and Digital Scale are now available at all Kinney Drugs locations in New York and Vermont.

The OTC e-commerce channel is the 900-lb. gorilla in the traditional domestic and global retail worlds. A U.S. brand owner is now confronted with a global pricing discipline challenge. The speed and ubiquity of product pricing and information has forced the issue. To paraphrase Hermione in “Harry Potter,” everything has changed.

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