Perrigo ships first-to-market store-brand Nexium 24HR
DUBLIN — Perrigo has begun shipping its over-the-counter store-brand Nexium 24HR capsules, the company announced Tuesday, noting that it was first-to-market with the heartburn treatment equivalent.
"This first to market launch for the store-brand marketplace is another example of the tremendous capabilities of our leading store brand OTC platform,” Perrigo EVP and president consumer healthcare Americas Jeff Needham said. “We remain committed to providing innovative OTC products that meet our customers' needs, while serving consumers and patients with high-quality, value alternatives that lower the cost of healthcare. We are excited about the excellent collaboration with our retail customers in launching this key new store-brand product.”
The drug had retail sales of more than $300 million for the past 12 months, the company said.