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News and information on digestive health products, merchandising and trends in retail pharmacies.

Dr. Reddy’s launches generic of OTC Prevacid

The Prevacid 24HR brand and generic had a market value of approximately $57 million for the most recent 12 months ended August 2019, according to IQVIA.

P&G intros Pepto Diarrhea, Pepto Bismol Liquicaps

Procter & Gamble is broadening the offerings available from its Pepto Bismol brand.

Though March saw the return to daylight saving time and the NCAA Division I Men’s Basketball Tournament, the new product team at Hamacher Resource Group still found time to assess 445 new products and select five standouts.

New data from the Consumer Healthcare Products Association and IRI is highlighting the ripple effect that a consumer buying an OTC product can have on the American healthcare system — namely, some $146 billion in savings.

The company has introduced its Probiotic + Colostrum (Powder for Kids) and Babies, as well as Stomach Settle Nausea Relief Drops, to Target’s digestive health assortment.

As 2018 came to a close, the new product team at Hamacher Resource Group was unrelenting in its efforts to find the hottest products introduced in December.

GlaxoSmithKline will have a controlling 68% equity interest and Pfizer will have a 32% equity interest in the joint venture, which would have a global OTC market share of 7.3%, leading the market in most key geographical areas, including the United States and China.

This fall, Walmart shoppers who buy such RB brands as Mucinex, Delsym, Airborne or Digestive Advantage online or in-store will receive a limited-time offer for a no-cost Doctor on Demand consultation.

Alphonso’s TS Kelly takes a look at how OTC heartburn makers grab share of mind and dollars through strategic ad buys.

The approval, announced Friday, allows Perrigo to launch the product in the fourth quarter of the year, which the company said it was planning.

The Boca Raton, Fla.-based maker of Delictase Oral Drops noted that colic often accompanies breastfeeding, potentially leading to irritability, agitation and crying.

Dr. Reddy’s Laboratories has received the Food and Drug Administration’s nod for an over-the-counter generic version of AstraZeneca’s Nexium 24 hour capsules (esomeprazole magnesium delayed-release capsules) in a 20-mg dosage strength.

FDA's decision impacts five manufacturers with PEG 3350 ANDA approvals, including Kremers Urban Pharmaceuticals, Breckenridge Pharmaceutical, Nexgen Pharma, Paddock Laboratories and Teva Pharmaceutical.

The Reflux Band, formerly known as the Reza Band, helps reduce or eliminate laryngopharyngeal reflux symptoms.

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