Pesticide-free solutions
Parents and school nurses alike have expressed plenty of concern about super lice and how to treat these pesticide-resistant hair vermin safely, and most importantly, effectively. A number of OTC manufacturers have responded with product launches and offerings that effectively address ridding households of lice infestations.
One year ago, Prestige Brands launched its Nix Ultra Super Lice System that kills both traditional and super lice, as well as their eggs, without further contributing to pesticide-resistant strains of lice. “The combination of mineral oil and dimethicone provides optimal coating and coverage of both lice and hair, creating a slippery surface so lice and eggs, even those difficult-to-kill super lice, can be more easily removed by the Nix professional comb,” said Tanya Remer Altmann, a fellow at the American Academy of Pediatrics.
TyraTech takes a different tack with its Vamousse Lice Treatment, which has been on the market since 2014, by robbing lice of moisture through its pesticide-free mousse-based product. Since it first hit the market, Vamousse has introduced three other products to round out the toolkit for parents, including two infestation-targeted products to treat children and the home, and a pediculicide repellent.
Boosting its new treatment product through a viral YouTube campaign, dubbed the “Lice Apocalypse,” Lice Clinics of America in May brought to market a new kit that does it all — from killing the lice and detangling a child’s hair to helping remove the dead lice and their eggs. “Our innovative and science-based solutions now offer consumers the ability to cure lice infestations at one of our urgent care clinics or in the comfort of their own home,” said Claire Roberts, CEO of Lice Clinics of America. “And unlike other over-the-counter products, ours even smells good, which is a testament to our desire to provide a pleasant user experience in an unpleasant situation.”
And as if head lice infestation and treatment and cleaning the house aren’t stressful enough, there also is the fret over re-infestation. In response to that concern, TecLabs last year included its Licefreee Everyday! Shampoo as part of its lice kits. Consumers concerned about a re-infestation can use the shampoo in place of their regular daily shampoo.
To download the full Super Bugs report, click here.
One year ago, Prestige Brands launched its Nix Ultra Super Lice System that kills both traditional and super lice, as well as their eggs, without further contributing to pesticide-resistant strains of lice. “The combination of mineral oil and dimethicone provides optimal coating and coverage of both lice and hair, creating a slippery surface so lice and eggs, even those difficult-to-kill super lice, can be more easily removed by the Nix professional comb,” said Tanya Remer Altmann, a fellow at the American Academy of Pediatrics.
TyraTech takes a different tack with its Vamousse Lice Treatment, which has been on the market since 2014, by robbing lice of moisture through its pesticide-free mousse-based product. Since it first hit the market, Vamousse has introduced three other products to round out the toolkit for parents, including two infestation-targeted products to treat children and the home, and a pediculicide repellent.
Boosting its new treatment product through a viral YouTube campaign, dubbed the “Lice Apocalypse,” Lice Clinics of America in May brought to market a new kit that does it all — from killing the lice and detangling a child’s hair to helping remove the dead lice and their eggs. “Our innovative and science-based solutions now offer consumers the ability to cure lice infestations at one of our urgent care clinics or in the comfort of their own home,” said Claire Roberts, CEO of Lice Clinics of America. “And unlike other over-the-counter products, ours even smells good, which is a testament to our desire to provide a pleasant user experience in an unpleasant situation.”
And as if head lice infestation and treatment and cleaning the house aren’t stressful enough, there also is the fret over re-infestation. In response to that concern, TecLabs last year included its Licefreee Everyday! Shampoo as part of its lice kits. Consumers concerned about a re-infestation can use the shampoo in place of their regular daily shampoo.
To download the full Super Bugs report, click here.