Trividia Health is entering the pet diabetes monitoring category, confident that its reputation in the human sector will help establish trust in the pet world. Michael Schlanger, the company’s director of channel marketing, spoke with Drug Store News about the new venture.
Drug Store News: What type of innovation does your company bring to the category?
Michael Schlanger: Trividia Health brings a history of innovation, with over 30 years of experience and dedication in the diabetes category. Trividia Health is a leading developer and manufacturer of co-branded blood glucose monitoring systems to retailers throughout North America and to a growing international audience. Our product line is trusted by the nation’s leading retailers, as well as many national, regional and independent pharmacies.
With the launch of Healthy Tracks for Pets and Test Buddy that are specially designed for dogs and cats with diabetes, Trividia is bringing this expertise and experience to the pet diabetes category.