Through this partnership, Pink will match all donations up to $10,000 on Giving Tuesday, which falls on Nov. 30 this year, and also will extend their donation match until Dec. 1.
“Our mission is to empower women everywhere, and be able to support a charity like NBCF that has the same mission,” Kimberly Vigliante, senior vice president of wholesale sales and marketing for Pink said. “We are honored to be able to match every donation made to NBCF to give more women access to necessary life-saving support and services.”
During Breast Cancer Awareness Month, which is held in October, the National Breast Cancer Foundation launched their Rise campaign, which encourages individuals to join the fight against breast cancer by making a donation, volunteering, spreading awareness and sharing their story, the company said.
“Pink’s donation will directly provide breast health education, potentially life-saving mammography services to those who are uninsured or underinsured, and the support services needed to women at every step of the breast cancer journey,” Becca Epperley, director of partnerships at NBCF said. “We could not further our impact without the amazing support of companies like Pink Vitamins and are grateful to call them our partner.”