Poll: Reaching younger consumers
This week, weigh in on whether retail should be working harder to court Gen Z shoppers.
Move over, millennials, there's a new generation driving changes at retail. As most of the millennial generation nears 30, Gen Z consumers and their habits are demanding different things from their shopping experiences than their slightly older counterparts. Weigh in below on whether retail should be doing more to capture the share of their mind and wallets.