Premier Protein welcomes cinnamon roll-inspired protein shake

New flavor alert!

Premier Protein announced that a new, sweet flavor is joining its protein shake ranks — cinnamon roll.

Containing 30 g of protein, 160 calories, 1 g of sugar and 24 vitamins and minerals, this new flavor addition also looks to help support a healthy immune system via the included vitamins C and E, the Emeryville, Calif.-based company said.

“Every health journey is unique, and so are people’s flavor preferences,” Nick Stiritz, director of marketing at Premier Nutrition said. “That's why it's important that we continue to bring innovative, new-to-category flavors to our shake portfolio — delighting our loyal fans and bringing in new ones seeking to shake up their routine. We think Cinnamon Roll will be a popular new addition to the 30g Shake family — and especially perfect as we approach the holiday season.”

Those interested in trying out Premier Protein’s new cinnamon roll flavor can look for it on the shelves at retail stores nationwide.