Giant Food named 'official grocer' of MLB's Phillies
Two iconic Pennsylvania brands, the Philadelphia Phillies and Carlisle, Pa.-based Giant Food Stores, on Monday announced a new partnership that extends beyond Citizens Bank Park and into local communities.
The multi-year agreement names Giant as the "Official Grocer of the Phillies." With this new partnership, Giant will have a visible presence at Citizens Bank Ballpark, and the company will present promotions for an avid Phillies fan base.
"Like the Phillies, Giant Food Stores has a long history in Pennsylvania," David Buck, Phillies executive vice president, said. "Our new partnership brings a natural synergy both at the ballpark and in the community, and we are proud to welcome Giant as the 'Official Grocer of the Phillies.'"
The Phillies and Giant will work side-by-side to provide help and resources to community organizations with the launch of the following programs:
"As we celebrate our 95th year in Pennsylvania, we are thrilled to join with our hometown team both inside and outside of the ballpark," Matt Simon, Giant vice president, marketing, said. "We feel we can 'hit for the fences' in our communities alongside the Phillies as we fight hunger and help keep kids healthy."
Recently, Giant hosted the Phillies Rally Bus at four of its greater Philadelphia area stores. Customers enjoyed giveaways, raffles for Phillies tickets and autographed items, as well as Giant giveaways and coupons. Giant also provided the cake for the Phillie Phanatic birthday party last month.
The multi-year agreement names Giant as the "Official Grocer of the Phillies." With this new partnership, Giant will have a visible presence at Citizens Bank Ballpark, and the company will present promotions for an avid Phillies fan base.
"Like the Phillies, Giant Food Stores has a long history in Pennsylvania," David Buck, Phillies executive vice president, said. "Our new partnership brings a natural synergy both at the ballpark and in the community, and we are proud to welcome Giant as the 'Official Grocer of the Phillies.'"
The Phillies and Giant will work side-by-side to provide help and resources to community organizations with the launch of the following programs:
- Participation in Phans Feeding Families - Giant will enrich the Phillies' summer hunger relief program held in conjunction with hunger-relief agency Philabundance;
- Sponsorship of the Phillies Phitness program - Giant will bring its expertise in nutrition to the program that benefits school-aged children throughout the Philadelphia area; and
- Support of the Phillies Week of Giving - Giant will work together with the Phillies to provide turkeys as part of cooked meals for the homeless at the Bethesda Project
"As we celebrate our 95th year in Pennsylvania, we are thrilled to join with our hometown team both inside and outside of the ballpark," Matt Simon, Giant vice president, marketing, said. "We feel we can 'hit for the fences' in our communities alongside the Phillies as we fight hunger and help keep kids healthy."
Recently, Giant hosted the Phillies Rally Bus at four of its greater Philadelphia area stores. Customers enjoyed giveaways, raffles for Phillies tickets and autographed items, as well as Giant giveaways and coupons. Giant also provided the cake for the Phillie Phanatic birthday party last month.