Skip to main content

Path to Purchase Institute intros emerging brands support

8/6/2018
The Path to Purchase Institute, or P2PI, which focuses on bringing the marketplace to brands, retailers and solution providers through industry best practices, announced the launch of a new membership tier that’s specifically designed to support emerging brands and companies.

This new tier will allow stand-alone companies that meet P2PI’s brand criteria to enjoy benefits larger companies enjoy including:

  • Member status to an exclusive community of more than 400 companies and thousands of professionals;

  • Participation in member-only industry share groups, forums, and councils;

  • Access to the industry’s top resource for up-to-date, searchable information on marketing to shoppers;

  • A complimentary subscription to Shopper Marketing magazine; and

  • Member-only pricing at Institute-sponsored events, awards ceremonies and contest entries.


“Emerging companies have the same needs as their more established peers for vital market information, research, award-winning journalism, and professional development,” Joan Driggs, managing director of the Path to Purchase Institute, said. “We support shoppers through the brands, retailers and solution providers that serve them.”
X
This ad will auto-close in 10 seconds