Rite Aid unveils Rite Aid Photo site

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Rite Aid unveils Rite Aid Photo site

Rite Aid is debuting a new photo website meant to make it easy for shoppers to fulfill all their photo needs in one place. The company said the site is designed to allow customers to create calendars, photo books, stationery, greeting cards, wall décor, and photo prints and enlargements.

“At Rite Aid, meeting the needs of our customers is critical to our strategy. With the ever increasing popularity of smartphones, there were more than one trillion photos taken during 2018,” Erik Keptner, chief marketing and merchandising officer at Rite Aid, said. “With that many photos being taken, we wanted to create a seamless shopping experience for our customers to enable them to easily turn their photos into lifelong memories for themselves and the ones they love. We’re excited to launch Rite Aid Photo and look forward to our customers experiencing all of the options the site has to offer.”

The website offers single-page or 12-month calendars, custom notepads and soft- or hard-cover photo books among other options. Users can build a photo library from their computer, mobile camera roll or Facebook photos, and receive free shipping on photo enlargements, creative and gifting items.

The website launch will be accompanied by a 20% off site-wide sale through Sept. 8.