Snack Pack’s new gels channel Fanta flavors

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Snack Pack’s new gels channel Fanta flavors

11/05/2019

There’s a new way to get that Fanta taste in without having to drink a beverage.

Snack Pack, a part of the Conagra Brands family, announced that it has partnered with Fanta on a new pack of gels.

The new Snack Pack Fanta Gels were developed with a taste profile that mirrors the beverage, the company said.

"We're thrilled to be teaming with Fanta on the launch of Snack Pack Fanta Gels," Audrey Ingersoll, the brand director for Snack Pack said. "Each cup is bursting with delicious fruit flavor. Whether you're a lover of Snack Pack, Fanta, or both, we think you'll find a reason to enjoy our new offerings. They're the perfect go-anywhere treat."

Flavors part of the launch includes orange, juicy grape and tangy pineapple.

"Fanta is known for extraordinary flavors and Orange, Pineapple and Grape are some of our most loved," Tutul Rahman, the Fanta brand director at The Coca-Cola Company, said. "Bringing them to a new category in Snack Pack Gels, made all the sense in the world. We worked with the team to make sure that our iconic flavors came through and we have no doubt that Fanta Snack Pack Gels will definitely be a thing."

Each of the three flavors will be available in six-packs of 3.25-oz. cups that retail for $2.79 at grocery stores and retailers nationwide beginning in late November.

"We're excited to introduce Snack Pack Fanta Gels to flavor fans and consumers, bringing the fantastic flavors of Fanta to this new category," John Larson, the global food licensing manager for The Coca-Cola Company said.

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