News Briefs

Unilever has shared its intent to sell its Suave brand in North American to Yellow Wood Partners.

Included in the Suave brand are hair care, skin care, skin cleansing and deodorant products.

“This is another step on our path to shift our portfolio towards strategic growth spaces. Suave has been a much-loved brand since the 1930s, and I am confident it will continue to thrive and serve consumers under its new ownership in North America,” said Esi Eggleston Bracey, president of Unilever USA and CEO of Unilever Personal Care North America. 

Outside of the United States and Canada, Suave will continue to be operated by Unilever, the companies shared.

The transaction is expected to close in the second quarter of 2023 and is subject to regulatory approvals and closing conditions.

There’s a new popcorn variety joining the Pillsbury family.

The latest innovation from the brand is Funfetti Popcorn, a sweet and crunchy popcorn with a Funfetti glaze and sprinkles.

Designed to be enjoyed at home or on the go, Pillsbury’s new Funfetti Popcorn is available exclusively at 7-Eleven for a suggested retail price of $2.29. The line will expand its distribution to convenience and grocery stores in the spring.

Ardell Beauty is catering to consumers who can’t live without their lashes, but may not have all the time in the world to put them on.

New from the brand is the Active Lash line, which is available at Ulta Beauty.

Created for active lifestyles, the line was designed to ensure that consumers who love to wear their lashes can do so when working out or doing an intense activity, the company said.

Inspired by the growing popularity of people looking for an easy and polished look before the gym or throughout a busy day, the collection includes six styles that come with a unique lash glue that has been formulated to be sweat resistant.

 

For consumers looking to achieve frizz-free and defined curls, Native’s new collection of products may just provide the solution.

The brand has launched its new Curl Care line, which comes in a coconut milk and turmeric fragrance, and was formulated to enhance natural waves and minimize frizz without weighing down hair, the company said.

Suitable for those with loose waves to those with well-defined curls from 2A to 3C hair types, the collection is made with 10 ingredients, is free of sulfated surfactants and does not contain paraben, silicones or dye.

Available in a shampoo, conditioner and 2 in 1, Native’s Curl Care line is available for purchase online. 

CoverGirl has its eyes set on springtime with its latest line of Clean Fresh Color Eyeshadow Quads.

The creamy pigments that feature bold shades, come in a range of matte, shimmer and metallic shades.

Made with a vegan and clean formula that does not contain talc, mineral oil, parabens or fragrance, the quads are infused with plant-based rice extract, the company said.

Available shades include shimmering beige, dreamy pink, cool berry, mellow mauve, spiced copper and golden toffee.

In addition, CoverGirl has also created Ulta Beauty exclusive shades — candlelit burgundy, midnight sky and classic smokey.

Retailing for $9.99 each, CoverGirl’s Clean Fresh Color Eyeshadow Quads are available at Ulta Beauty, Walmart and Amazon among other mass grocery and drug store retailers nationwide.

Stōk Cold Brew is catering to coffee lovers everywhere with its new Espresso Blend Cold Brew.

Made to bring together cold coffee and espresso, this new launch features hints of chocolate, brown sugar, caramel, dried fruit and nuts, the company said.

“At Stōk, every season is cold brew season. We’re thrilled to kick off the new year with the release of our darkest, boldest roast yet and settle the debate once and for all if it's ever too cold for cold brew. By the way, it's not,” said Brittney Polka, vice president of ready to drink beverages, and lead for Stōk Cold Brew at Danone North America. “Younger consumers not only love their coffee cold, but they also appreciate a good espresso. Stōk’s Espresso Blend Cold Brew answers what consumers are looking for in the category, and we’re excited to continue giving them new ways to enjoy the coffee house experience from the comfort of their homes.”

Brewed at low temperatures for 10 hours and containing Arabica-based blends and a higher ratio of beans to water than typical hot brews, Stōk Cold Brew’s new Espresso Blend is available in 48-oz. multi-serve bottes that retail for $5.99.