Consumers' take on health and wellness
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Everybody talks about “Health & Wellness," but what do those words actually mean to the consumer? To make sure that retailer and supplier initiatives align with consumers’ definitions of these concepts, the DSN.TV cameras took to the streets of New York City in November for a series of man-on-the street interviews. The video — which added a new dimension to the retailer-supplier dialogue at the 2011 Drug Store News Annual Industry Issues Summit conference Nov. 29 — examines how consumers perceive health and wellness, and how it shapes their purchasing decisions.
Everybody talks about “Health & Wellness," but what do those words actually mean to the consumer? To make sure that retailer and supplier initiatives align with consumers’ definitions of these concepts, the DSN.TV cameras took to the streets of New York City in November for a series of man-on-the street interviews. The video — which added a new dimension to the retailer-supplier dialogue at the 2011 Drug Store News Annual Industry Issues Summit conference Nov. 29 — examines how consumers perceive health and wellness, and how it shapes their purchasing decisions.