Wonderbelly’s antacids hit Target shelves
Wonderbelly’s chewable antacid tablets are now accessible to a wider range of consumers.
The company recently shared that its Wonderbelly Antacid flagship product is now available for purchase at select Target stores and online at Target.com.
[Read more: Wonderbelly launches natural OTC heartburn medication]
Formulated to offer relief from heartburn, acid indigestion and sour stomach, the chewable tablets are FDA-regulated and use calcium carbonate—an active ingredient that leading brands in the space also use, the company said.
Free of talc, dyes, gluten, dairy, common allergens, synthetic sweeteners, artificial flavors and parabens, the products are also non-GMO and vegan.
“We started Wonderbelly with the mission to provide clean digestive products without compromise. With Wonderbelly Antacid, people can get the effective heartburn relief they expect from known pharmaceutical brands and products, with a clean label project certified formula, that tastes great too, at their favorite store, whenever they need it,” said co-founder Lucas Kraft. “As a company, we believe in sparking conversations that bring people together in their digestive health journey and aim to destigmatize conversations around digestive health that have somehow become taboo. We hope to educate and empower people to take control of their digestive health, provide relief, and share some belly laughs along the way.”
[Read more: Gut check: A variety of products solve the diversity of digestive issues]
Flavors the retailer will carry include strawberry milkshake, watermelon mint and the Target-exclusive fruity cereal.