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News Briefs

  • 10/5/2023

    Ardell Beauty’s Seamless line hits Ulta Beauty shelves

    ardell beauty seamless

    Ardell Beauty is taking the lash game to new heights with its Seamless collection.

    Featuring customizable lash extension clusters that can be used to create a no-show lash enhancement, the line is debuting with two styles — Wispies and Fauxmink.

    Designed for the underlash application technique, the sets contain 36 assorted length extensions, black bond, a clear seal, gentle remover and contour applicator.

    Consumers can purchase the collection online and in-store at Ulta Beauty.

  • 10/5/2023

    Newman’s Own revamps pasta sauce recipe

    newman's own pasta

    As part of its brand refresh, Newman’s Own announced that also has updated its pasta sauce recipe.

    The new recipes include a blend of such ingredients as carrots for added sweetness, additional garlic, onion, and Italian-style herbs and spices for added flavor, the company said.

    “Newman’s Own remains committed to Paul Newmans vision of ‘giving it all away,’ while making sure that our products not only do good, but taste great,” said Nicole Malcolm-Manyara, chief marketing officer of Newman’s Own. “We are excited to unveil improved pasta sauce recipes as part of our ongoing brand refresh and expect that the bold flavors will satisfy both new and loyal consumers looking for a delicious, quick, easy, and high-quality sauce for their next meal.”

    Flavors in the pasta sauce line include Marinara, Tomato and Basil, Sockarooni, Roasted Garlic and Fire Roasted Tomato, as well as Organic Marinara, Organic Tomato and Basil and Organic Olive Oil, Basil and Garlic. 

    Newman’s Own Pasta Sauces are available in retailers nationwide for $3.49 per 24 oz. jar and $4.59 per organic 23.5 oz. jar.

  • 10/2/2023

    Stōk Cold Brew Coffee celebrates winter with peppermint mocha flavor

    Stōk Cold Brew Coffee’s peppermint mocha

    Stōk Cold Brew Coffee is highlighting all the best flavors of the winter season with a limited-edition flavor launch—peppermint mocha.

    “While we all wish that cold weather and the upcoming holiday season meant hunkering down and cozying up by the fire for the next few months, Stōk knows that the reality is that there are always a million things to get done, no matter the season,” said Brittney Polka, vice president of ready to drink beverages, and lead for Stōk Cold Brew, at Danone North America. “It’s exactly why Stōk Cold Brew launched peppermint mocha – because managing the winter season is more enjoyable with a glass full of the coffee-forward, winter flavors you love always in your gloved hand.”

    The new launch features notes of peppermint mocha flavors and is blended with the brand’s brew coffee, the company said.

    Retailing for $5.99, Stōk Cold Brew Coffee’s peppermint mocha cold brew is available at retailers nationwide.

  • 10/2/2023

    KVD Beauty’s Dazzle Gel Hyper-Metallic shadows add major shimmer, shine

    KVD Beauty Dazzle Gel Hyper-Metallic Eyeshadows

    KVD Beauty is sending eye looks into hyperspace with its new Dazzle Gel Hyper-Metallic Eyeshadows.

    The company said the eyeshadows feature a multichromatic shimmer that intensifies as it blends out. The brand also noted that the product’s formula was made to reduce fallout, set quickly and melt onto lids for saturated color in just one swipe.

    Launching with three multichromatic shimmer shades that include Blue Shift, a teal-blue; Green Nebula, an emerald green; and Violet Aurora, a purple-blue. The shadows can be smoked out for a hazy effect, used to create a graphic wing or on the lash line.

    The Dazzle Gel Hyper-Metallic Eyeshadows from KVD Beauty are available for purchase online, including at Ulta.com and Sephora.com.

  • 10/1/2023

    Sally Hansen goes back to the ‘90s with limited-edition Miracle Gel collection

    sally hansen 90s

    Sally Hansen is traveling back to the ‘90s with a limited-edition Miracle Gel collection.

    The gel-hybrid nail polish offers users a chip-resistant formula that comes in bright and punchy colors, requires only two steps for application and is 18-free, the brand said.

    Available in Toadally Buggin’, Nice Nice Baby, Nostalchick, Mixtape, Beet Meat at the Mall, Be Bright Back, Frosted Tips and Did I Blue That? shades, each polish retails for $12.99 and can be found at mass market, drugstore, food and e-commerce retailers nationwide.

  • 10/1/2023

    I-Envy’s Press & Go collection simplifies lash application

    i-envy Press & Go collection

    I-Envy unveiled its new Press & Go collection, which features various styles of press-on cluster lashes.

    The lashes are can be applied with one easy step and there is no glue required, the brand noted. Users can enjoy up to 24 hours of hold via the brand’s self-stick formula.

    Each lash contains a quick press underneath application that eliminates wait and drying times, and the line is available in three categories—Every Day, Glam Day and Special Day. In addition, the Press & Go All Nighter and Applicator also are available.

    Consumers can find the new line available for purchase online and at beauty supply stores nationwide.

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